VP Marketing

Location: Tel Aviv-Yafo, Israel

Company

hirify.global develops an AI-powered platform that helps content creators, podcasters, marketers, and major brands create high-quality video and audio content while automating editing, directing, and design.

What you will do

• Own the full marketing funnel from first awareness through subscription and retention across self-serve and Business plans.
• Manage the marketing budget and performance across the funnel.
• Own hirify.global’s brand positioning, messaging, and voice across all touchpoints.
• Lead an organization of more than 30 marketing professionals across performance, content, creative, lifecycle, and product marketing.
• Develop existing marketing talent and hire for missing capabilities.
• Build marketing for global users, with a focus on the US market, while operating from Tel Aviv.

Requirements

• Experience scaling a company from 8-figure ARR to $250M+ and building the marketing engine for its next growth stage.
• Ownership of a self-serve or PLG funnel at meaningful volume, including measurable changes, costs, and returns.
• Deep experience across performance and user acquisition, brand, and product marketing.
• Experience building and running marketing for US and international audiences, with an understanding of market differences.
• Experience at a product-led company where the product drives much of the selling, with a focus on activation, conversion, and retention.
• A rapidly growing career at companies that were themselves scaling quickly, with increasing scope and responsibility.

Culture & Benefits

• Fast-paced working environment.
• Opportunity to influence how people and businesses share their stories globally.
• High-impact role with ideas expected to make a genuine impact.