Product Marketing & Content Manager (AI)

Location: Tel Aviv, hybrid

What you will do

• Own positioning and messaging for products, capabilities, solutions, and launches.
• Translate product capabilities and complex GRC and AI topics into clear customer-facing stories, supporting launches and ongoing adoption.
• Monitor competitors and market signals, turning insights into actionable input for Sales, Product, and Marketing.
• Manage analyst relationships and briefings with Gartner, IDC, Forrester, and other relevant firms, including submissions, inquiries, and ongoing engagement.
• Own the content strategy and editorial calendar; create thought leadership, blogs, customer stories, guides, reports, launch content, and other formats.
• Manage website messaging and the company’s organic social presence, particularly LinkedIn, while experimenting with formats and topics.

Requirements

• Experience in product marketing, content, or a role combining both.
• Experience in cybersecurity, GRC, or another complex technical B2B category.
• Excellent writing and storytelling skills.
• Strong understanding of B2B products and the ability to translate capabilities into customer value.
• Hands-on mentality and a strong bias toward execution.
• Experience creating content across different formats and channels.
• Comfort working directly with Product, Sales, customers, analysts, and senior leadership.
• Deep curiosity and hands-on experience with AI, automation, and agents; active experimentation with AI tools and new workflows.
• Ability to own multiple projects from idea through execution without needing a large team.

Culture & Benefits

• Hybrid work arrangement in Tel Aviv.
• Hands-on, execution-oriented approach to product marketing and content.
• AI, automation, agents, and new workflows are core parts of the role.