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2 дня назад

Brand Manager, Global Portfolio Marketing (Medtech)

121 608 - 162 144$
Формат работы
onsite
Тип работы
fulltime
Грейд
middle
Английский
b2
Страна
US
Вакансия из списка Hirify.GlobalВакансия из Hirify Global, списка международных tech-компаний
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Описание вакансии

Текст:
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TL;DR
Brand Manager, Global Portfolio Marketing (Medtech): Leading global portfolio and brand marketing initiatives for a contact lens portfolio with an accent on positioning, commercialization, competitive intelligence, and cross-functional execution. Focus on translating consumer, customer, and ECP insights into launch plans, marketing toolkits, performance reporting, and optimization recommendations.

Location: Victor, NY, United States. Full-time onsite work five days per week is required. The position is not eligible for relocation assistance. Applicants must be permanently authorized to work in the United States without current or future employer-sponsored work authorization.

Starting base pay: $121,608–$162,144 per year, with possible cost-of-living adjustments and other compensation and benefits.

Company

CooperVision, a business unit of CooperCompanies, manufactures global contact lens products addressing vision challenges including astigmatism, presbyopia, and childhood myopia.

What you will do

  • Lead assigned global brand and portfolio workstreams supporting growth, differentiation, and long-range strategic priorities.
  • Develop brand positioning, messaging, value propositions, claims, campaign strategies, commercialization plans, market guidance, toolkits, and activation frameworks.
  • Identify portfolio opportunities, risks, and strategic choices using customer, consumer, professional, market, competitive, and business insights.
  • Partner with global and regional marketing and cross-functional teams on marketing initiatives, product launches, and local market adaptation.
  • Manage global marketing assets, approved claims, promotional materials, project management activities, business reviews, and operational execution.
  • Prepare monthly and quarterly performance reporting, analyze KPIs and trends, support brand and strategic planning, and create leadership presentations.

Requirements

  • 4–7 years of progressive brand, product, portfolio, or commercial marketing experience. Global or multi-market experience is preferred.
  • Ability to manage multiple projects and stakeholders while delivering high-quality work.
  • Demonstrated ability to use AI-powered tools for research, analysis, presentation creation, and marketing development or refinement.
  • Experience translating customer, consumer, or market insights into marketing activities.
  • Experience working with research and/or marketing agencies.
  • Learning agility and adaptability in a fast-paced environment with evolving priorities and organizational change.
  • Proactive communication skills, including timely updates, appropriate risk escalation, and stakeholder alignment.
  • Strong interpersonal skills for building trust, credibility, and productive cross-functional relationships.
  • Analytical mindset with strong data interpretation, problem-solving, and decision-making capabilities.
  • Proficiency with AI platforms, Microsoft PowerPoint, Word, Excel, and Outlook.
  • Permanent authorization to work in the United States without current or future employer sponsorship is required.

Nice to have

  • Experience using Salesforce.com and Salesforce Marketing Cloud.
  • Global or multi-market marketing experience.

Culture & Benefits

  • Work in a full-time onsite environment in Victor, New York.
  • The role may include additional compensation and benefits.
  • Work across Global and Regional Marketing, Professional Affairs, Clinical or Medical Affairs, Regulatory Affairs, Legal, Marketing Communications, Lifecycle Management, Finance, Supply Chain, and other commercial functions.
  • Equal employment opportunity is provided regardless of protected personal characteristics or veteran status.

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