Brand Marketing Manager (m/f/d)

Location: Munich, Germany; in-office four days per week from Monday to Thursday, with work-from-anywhere opportunities for up to four weeks per year.

Company

hirify.global is a European premium home and living e-commerce platform offering curated design products, the hirify.global Collection, third-party brands, stores, B2B services, and design services across more than 20 European countries.

What you will do

• Support the development and evolution of hirify.global’s brand strategy, positioning, identity, and consistent brand experiences.
• Develop and coordinate integrated brand awareness campaigns across European markets, from strategic planning and creative briefing through media activation and performance evaluation.
• Create insight-driven campaign and media briefs and collaborate with Creative, Media, PR, Social, Production, and Analytics teams.
• Identify, evaluate, and support partnerships with brands, designers, and cultural talents.
• Monitor developments across design, fashion, lifestyle, media, and culture and turn relevant insights into ideas and opportunities.
• Use consumer insights, brand metrics, campaign performance data, and emerging AI tools to improve marketing decisions.

Requirements

• 3+ years of relevant experience in brand marketing, brand strategy, integrated campaigns, or a related field, ideally in an ambitious consumer, lifestyle, fashion, design, or premium brand environment.
• Passion for lifestyle brands, creative curiosity, a strong visual eye, and an interest in contemporary culture and iconic brand building.
• Strategic and commercially minded approach, with the ability to connect creative ideas to brand objectives and understand how awareness drives growth.
• Strong understanding of the modern media landscape, including platforms, formats, and cultural conversations.
• Entrepreneurial, hands-on mindset, strong ownership, collaborative stakeholder management, and the ability to manage multiple priorities in a fast-paced environment.
• Excellent communication skills and fluency in English.

Culture & Benefits

• High-performance culture based on trust, feedback, collaboration, and ownership.
• International environment with opportunities to grow and work across European markets.
• Four office days per week, work-from-anywhere opportunities for up to four weeks per year, and 30 days of paid holiday.
• Dog-friendly central office with collaborative spaces, a terrace, and food options.
• Employee discounts, wellbeing support, sports memberships, preventive care, and sustainable mobility options.
• Support for working parents, one annual Social Impact Day, and team events and rituals.