Global Content Director – Consumer Brands (f/m/d)

Location: Weinheim, Germany

Company

hirify.global is part of the Freudenberg Group and operates in the consumer brands space.

What you will do

• Set the global communication and content strategy, shifting brand building from product facts toward emotional connections across major consumer touchpoints.
• Translate brand, business, and campaign objectives into storytelling, editorial guidance, consistent messaging, content processes, governance, and integrated consumer-journey programs.
• Lead primary advertising and social media agencies in developing above-the-line and social concepts from idea through production.
• Inspire and develop the Campaign Content team.
• Align senior stakeholders around brand-building and campaign directions, content roadmaps, and communication toolboxes supporting the strategic growth plan.
• Lead the global team of Campaign and Social Media specialists.

Requirements

• Strong university degree, ideally in Business Studies or Economics.
• More than five years of experience leading brand campaigns and content teams, including a strong grasp of emotional brand building.
• Experience across advertising, social media, and digital content disciplines.
• Ability to translate business goals into compelling stories and integrated content.
• Ability to lead creative agencies from concept to execution.
• Fluent English.

Nice to have

• MBA.
• Additional languages.

Culture & Benefits

• Full-time employment.
• Commitment to diversity and inclusion and equal employment opportunity.