Director, Brand & Content Marketing (AI)

Location: Berlin, Germany

Company

hirify.global produces and provides audio storytelling through immersive experiences for millions of listeners worldwide.

What you will do

• Lead the conceptualization, execution, and measurement of cross-channel brand and content marketing campaigns across multiple European marketplaces.
• Coordinate campaigns with creative and media agencies, freelancers, and internal content, business, media, performance, and customer engagement teams.
• Own the EU social media agency strategy, roadmap, pilots, brand voice, creative quality, and audience engagement initiatives across four marketplaces.
• Build talent, influencer, content creator, and brand ambassador partnerships to expand campaign reach and strengthen authentic engagement.
• Support localization, media planning, campaign research, measurement, reporting, and delivery within budget and timelines.
• Advocate AI-first approaches across creative development, project management, measurement, and social media experimentation.

Requirements

• Master's degree or above in a relevant field.
• Demonstrated experience running effective and efficient cross-channel, cross-country launches, projects, or campaigns.
• Hands-on experience with social-focused marketing activations, both on-ground and online.
• Experience working in an interface role with internal and external stakeholders at different levels, such as project managers, coordinators, or creative managers.
• Experience using AI technology to improve marketing campaigns.
• Experience with a large-scale digital, e-commerce, or entertainment company, preferably in a subscription-based B2B or B2C business.
• Business English skills in verbal and written communication.
• Fluency in German.
• Experience managing talent and creators, including identifying, partnering with, and managing influencer and creator relationships.
• Strong organization skills, excellent attention to detail, and a data-driven mindset.

Nice to have

• Knowledge of other European languages, such as Italian, Spanish, or French.

Culture & Benefits

• Four core team values: storytelling, global-mindedness, AI-forward thinking, and data-driven decision-making.
• Work across global, regional, and local teams and diverse European marketplaces.
• Inclusive culture focused on creativity, collaboration, and equitable communities.
• 14-month fixed-term contract covering maternity leave.