Director of Americas Marketing (AI)

Location: Austin, United States; hybrid work with several days in the office each week and flexible hours.

Salary: $221,000–$260,000 annually in Texas, plus equity.

Company

DeepL is a global AI product and research company building secure language AI solutions for translation, writing improvement, and real-time voice translation.

What you will do

• Build and own the comprehensive marketing plan for the Americas, aligning regional Sales priorities with global marketing initiatives.
• Adapt global campaigns and optimize channel spend and lifecycle marketing for the Americas funnel.
• Drive regional account-based marketing initiatives and oversee field, partner, and event marketing activities.
• Own end-to-end regional funnel analysis, diagnose conversion gaps, and collaborate with Web, Marketing Operations, Lifecycle, and SDR teams to improve pipeline performance.
• Represent Marketing in regional leadership, partner with Sales and global functions, and communicate strategies and programs to regional go-to-market teams.
• Own the regional marketing budget, results, creative vision, and contribution to pipeline and revenue targets.

Requirements

• 12–15 years of marketing experience with a proven track record in B2B SaaS demand generation and regional leadership.
• Experience building full-funnel marketing plans supporting both high-velocity self-serve and complex enterprise sales motions.
• Strong command of demand generation practices, including lead scoring, funnel metrics, and ROI analysis.
• Experience partnering with Sales to translate regional sales goals into actionable marketing strategies.
• Experience aligning with global Performance, Digital, and Field Marketing functions within a global framework.
• Deep familiarity with the B2B buying cycle, including product-led growth, self-service revenue, and assisted enterprise sales motions.
• Exceptional analytical skills, including defining KPIs, interpreting data, influencing leadership-level strategy and investment decisions, and applying AI-driven insights and predictive models.
• Strong cross-functional collaboration skills and the ability to drive adoption of AI-powered approaches across Marketing, Sales, and Product teams.
• Excellent project management capabilities, including managing multiple campaigns and workstreams and using automation and AI to increase speed and scale.
• Practical, proactive approach with willingness to evaluate and implement new AI tools and methodologies.

Culture & Benefits

• Diverse, internationally distributed team with employees across more than 90 nationalities and locations including the UK, Germany, the Netherlands, Poland, the US, and Japan.
• Open communication, regular feedback, direct collaboration, empathy, and a growth mindset.
• Hybrid work, flexible hours, and several office days each week.
• Virtual Shares for every employee, regular in-person team events, and monthly full-day Hack Fridays.
• 30 days of annual leave excluding public holidays, mental health resources, and location-tailored benefits.