Master Thesis Opportunity – Spring 2027 (AI)

Location: Lund, Sweden

Company

hirify.global develops products and services for global markets; the UX Design and Research team in Lund supports product discovery, market research, and studies of emerging and beta-stage solutions.

What you will do

• Identify and evaluate a high-value opportunity for AI support within user research or product discovery.
• Analyze current UX workflows, research literature, and historical research material.
• Develop an AI-enabled prototype or proof-of-concept for a selected use case.
• Evaluate accuracy, traceability, confidentiality, regulatory compliance, and the required level of human review.
• Produce recommendations or a framework for AI-assisted UX research and/or demonstrate an AI-supported workflow.

Requirements

• Master's student completing a 30 hp thesis; 1–2 students may participate.
• Curiosity about AI-enabled systems and product development.
• Studies in Computer Science and Engineering, Information and Communication Engineering, Industrial Management and Engineering, Engineering Mathematics, or a related field.
• Interest in applying AI to UX research, product discovery, or the analysis of interviews, surveys, usability studies, and other qualitative research material.

Nice to have

• Experience or interest in LLMs, retrieval-augmented generation (RAG), or AI agents.
• Interest in participant recruitment, participant database management, AI-assisted reporting, knowledge transfer, synthetic personas, research data repositories, or decision-support tools for initial product creation.

Culture & Benefits

• Work with the UX Design and Research team in a fast-paced product-development environment.
• Collaborate with students to define the technical approach and selected use case at the beginning of the project.
• Work with research material from previous projects while addressing responsible use of confidential information and European regulations.

Hiring process

• Submit the application no later than 16 November 2026.