Vertical Strategist (Retail/QSR)

Location: United States of America; flexible hybrid work with occasional in-person events or team sessions

Salary: $122,625–$255,625 per year, with potential discretionary annual bonus or commissions

Company

hirify.global provides digital products and hirify.global Advertising offers omnichannel advertising solutions supported by commerce data.

What you will do

• Lead RFP responses for Retail and QSR advertisers, creating customized omnichannel, retail media, and promotional solutions with AI-powered workflows.
• Develop shopper-led narratives using hirify.global’s scale, search intent, commerce data, consumer insights, and category analysis.
• Write clear persuasive copy and build data-backed presentation materials for client pitches.
• Partner with sales, account directors, creative studios, product, yield, editorial, and content teams to package media solutions, mockups, data, and shopping-moment opportunities.
• Join client kickoff calls and align cross-property media and content strategies from the beginning of each RFP.
• Manage multiple fast-paced RFP timelines, share drafts for iterative review, and identify opportunities for AI-assisted pitch preparation.

Requirements

• 5–7 years of experience in digital media, advertising strategy, or agency planning, with specific experience in Retail, E-Commerce, or QSR verticals.
• Deep understanding of retail advertising, shopper marketing networks, location-based QSR targeting, and omnichannel digital strategies.
• Hands-on experience with or comfort using generative AI tools to automate workflows, accelerate RFP tasks, brainstorm pitch strategies, and extract data insights.
• Strong data literacy, including the ability to use shopper insights, location and foot-traffic data, and search intent for clear data-backed recommendations.
• Excellent written and verbal communication skills, including experience organizing complex information into clear presentation decks.
• A collaborative, client-focused approach and the ability to work under tight deadlines and adapt to changing workflows.

Nice to have

• Experience growing revenue through shopper marketing, co-op retail media, or performance media campaigns.
• Experience building reusable proposal frameworks, pitch templates, or structured AI prompts for sales enablement.

Culture & Benefits

• Flexible hybrid work with occasional in-person events or team sessions when required.
• Healthcare benefits and a 401(k).
• Backup childcare and education stipends.
• Annual bonus or commission opportunities may be available.
• Employee resource groups and an inclusive workplace environment.