Lead Product Manager (AI)

Location: Remote, United States

Salary: $133,900–$190,750 base pay annually, plus potential performance-based bonus and restricted stock unit awards.

Company

hirify.global provides a workforce operating platform with workforce insights and people-first AI.

What you will do

• Own product vision, strategy, roadmap, discovery, prioritization, MVP definition, delivery, adoption, and continuous improvement for Marketing Planning and its integrations.
• Connect planning with campaign intake, prioritization, development, approvals, execution, measurement, attribution, and optimization.
• Establish campaign taxonomies, hierarchies, metadata, governance, and scalable business processes while eliminating manual handoffs and duplicate work.
• Define a connected campaign operating model across Adobe Workfront, Eloqua, Marketo, Salesforce Marketing Cloud, Salesforce, Cvent, advertising technology, and Google Analytics.
• Partner with Data and Analytics to deliver trusted data models, dashboards, reporting, attribution, and performance insights linked to engagement, MQLs, BDR engagement, opportunities, pipeline, and revenue.
• Shape an AI-first vision for planning and attribution, including automation, investment recommendations, human oversight, explainability, governance, and controls.

Requirements

• 8+ years of Product Management experience, preferably in B2B SaaS or enterprise technology.
• Deep experience in Marketing Planning, Marketing Operations, Campaign Management, Marketing Measurement, Attribution, or a related discipline.
• Strong understanding of how Marketing activity translates into engagement, opportunities, pipeline, and revenue.
• Strong understanding of marketing technology, data, integrations, campaign taxonomy, metadata, and measurement architecture.
• Experience transforming manual or fragmented business processes into automated, scalable enterprise products.
• Hands-on experience with at least one major marketing automation platform, such as Eloqua, Marketo, or Salesforce Marketing Cloud.
• Ability to translate complex business processes and analytical requirements into scalable product capabilities.
• Experience leading product discovery, prioritization, user story development, delivery, adoption, and continuous improvement.
• Ability to define success metrics and use data to improve product and business outcomes, with strong cross-functional collaboration, executive communication, and stakeholder alignment skills.

Nice to have

• Experience with Adobe Workfront or a similar Marketing Planning or workflow platform.
• Experience defining integrations across a broader marketing technology ecosystem.
• Experience with campaign development workflows, marketing performance management, or enterprise attribution.
• Experience identifying opportunities for AI agents to automate planning, analyze performance, recommend investments, or surface optimization opportunities.
• Experience applying industry best practices in Marketing Planning, Marketing Operations, campaign measurement, attribution, or Marketing Performance Management.

Culture & Benefits

• Remote work with flexibility.
• Benefits and rewards are provided.
• Potential performance-based bonus and restricted stock unit awards in addition to base pay.
• Equal opportunity employment and disability accommodation support are available.