Paid Digital Acquisition Manager

Location: Hybrid in hirify.global NYC, Tribeca, New York; remote on Mondays and Fridays, in-office Tuesday through Thursday.

Base salary: $100,000–$110,000 annually plus equity grant.

Company

hirify.global is building a marketing function to help more students discover, choose, and enroll in its programs.

What you will do

• Manage and optimize paid social and paid search campaigns for select programs under the direction of the Senior Manager, Performance & Lifecycle Marketing.
• Pull and interpret campaign performance data, surface insights, and provide clear recommendations.
• Coordinate with creative, lifecycle, and social teams on testing, targeting, budget pacing, and enrollment goals.
• Support go-to-market media plans for new programs.
• Identify opportunities across the funnel to improve conversion rates.
• Use AI tools heavily while maintaining campaign and deliverable quality.

Requirements

• 3+ years of hands-on experience managing paid social and paid search campaigns in the relevant platforms.
• Experience translating paid social learnings into ad ideas for brand or creative teams.
• Strong working knowledge of GA4, including creating reports and interpreting the data.
• Strong working knowledge of conversion tracking.
• Comfort working with data and translating numbers into clear recommendations.
• Detail-oriented, organized, and able to move quickly across multiple programs.

Nice to have

• Experience in a consumer-facing, enrollment-driven, or SaaS environment.
• Familiarity with lifecycle or CRM marketing coordination.
• Hands-on experience setting up conversion tracking.

Culture & Benefits

• Medical, dental, and vision insurance.
• 401(k) match, fertility benefits through Carrot, flexible time away, and paid holidays.
• Hybrid work schedule with in-office lunches at the New York office.
• Dog-friendly office and social events including happy hours, birthday celebrations, and holiday parties.
• Opportunity to contribute directly to bringing hirify.global's vision to life.