Marketing Operations Manager (AI)

Location: Tel Aviv, Israel

Company

hirify.global, recently acquired by Fiverr, provides tools for online sellers and develops solutions for the e-commerce market.

What you will do

• Own lifecycle strategy and execution across onboarding, activation, trial-to-paid conversion, retention, and win-back.
• Manage segmentation, triggered journeys, personalization, testing, messaging calendars, deliverability, list health, consent, and compliance.
• Own the marketing data layer, including product event tracking, user attributes, CRM integrations, and reliable data flows.
• Use dashboards such as Looker, Tableau, Amplitude, or GA4 to investigate discrepancies, evaluate performance, and guide decisions without requiring SQL.
• Lead cross-company marketing projects with Product, Data, Support, and Sales from brief through delivery.
• Use AI tools, automation platforms, and AI creative tools to build internal tools, automate reporting, and accelerate content and research.

Requirements

• 4+ years of marketing experience, including 2+ years owning a CRM, email, or lifecycle program end-to-end.
• Hands-on ownership of a CRM or marketing automation platform such as Braze, HubSpot, Iterable, Customer.io, Klaviyo, or a similar platform.
• Experience with event tracking, user properties, platform-to-platform data flows, and marketing integrations.
• Confidence working independently with BI dashboards such as Looker, Tableau, Amplitude, GA4, or similar tools; SQL is not required.
• Demonstrable use of AI tools in actual work, including something built or automated.
• Ability to manage projects across teams and drive delivery without formal authority.
• Excellent written English for customer-facing communication.
• Comfort with ambiguity, ownership, and individual-contributor work rather than people management.

Nice to have

• Experience with Braze.
• Experience with no-code or automation tools such as Zapier, Make, or n8n, or light scripting skills.
• SQL experience.
• Paid media or creative experience.
• Experience in e-commerce, dropshipping, or marketplace businesses.

Culture & Benefits

• Work in a fast-growing company focused on technology and e-commerce innovation.
• Collaborate across Product, Data, Support, and Sales in a global environment.
• Operate with ownership in a hands-on individual-contributor role.
• Use AI and automation to increase experimentation and output without additional headcount.