Senior OOH Strategist

Location: New York, New York; hybrid work arrangement.

Salary: $66,300–$80,000 base salary per year, plus discretionary bonus and benefits.

Company

hirify.global is a marketing and advertising firm headquartered in New York City, with offices in Los Angeles and Toronto.

What you will do

• Develop and present out-of-home media plans and recommendations in collaboration with OOH leadership and the Business Solutions team.
• Manage OOH campaigns from inception through completion, including RFPs, media-buy negotiations, research support, unit maps, posting, traffic, production, approvals, and vendor delivery.
• Maintain account documentation, including billing, specifications, contracts, client decks, proof-of-performance documents, and points of view.
• Build relationships with internal teams and external vendors, attend vendor meetings, and maintain knowledge of relevant media formats and market offerings.
• Contribute to OOH strategy, industry trend analysis, brainstorming, training, and client-facing innovation.
• Oversee contracting and follow-up processes, set project goals and timelines, participate in interviews, and mentor Assistant Strategists and junior team members.

Requirements

• Strong communication, problem-solving, organizational, time-management, teamwork, ownership, accountability, motivation, proactivity, and resourcefulness.
• Ability to work with large sets of data and numbers and manage multiple timelines and deliverables.
• Interest in the media landscape and willingness to innovate and follow industry trends.
• BA/BS degree or relevant work experience.
• 2–3 years of media planning and buying experience.
• Strong analytical and quantitative skills.
• Understanding of media planning concepts including GRPs, ROI, reach, and frequency.
• Understanding of Geopath measurement methodology and other media research tools and studies.
• Proficiency with Microsoft Excel and PowerPoint.
• Commitment to supporting and advocating for diversity, equity, and inclusion.

Culture & Benefits

• Inclusive workplace focused on belonging, diverse perspectives, and employee empowerment.
• Health insurance, life and disability insurance, retirement savings plans, company-paid holidays, and unlimited paid time off.
• Mental health and wellness resources, pet insurance, childcare resources, identity theft insurance, fertility assistance, and fitness reimbursement.
• Training programs covering leadership, business writing, presentation skills, media knowledge, and other professional development areas.
• No physical activity is required for the role.