Coordinator I, Digital Accounts (Digital Advertising)

Location: New York, United States; 1301 Avenue of the Americas (Nexstar)

Salary: $50,000–$55,000; hourly position

Company

Nexstar Digital provides strategic digital media services for enterprise-level national accounts.

What you will do

• Support media planning, campaign onboarding, execution, optimization, and reporting for national digital advertising accounts.
• Manage campaign onboarding, pacing, delivery, ad creation, bid updates, budget allocation, creative changes, and campaign updates across digital media platforms.
• Optimize campaigns to meet delivery goals, maximize exposure to target audiences, and improve client performance.
• Coordinate with campaign fulfillment, Media Strategy, Sales, account teams, and other internal stakeholders.
• Generate and interpret performance reports against contracted goals.
• Oversee monthly billing and reconciliation processes.

Requirements

• Bachelor’s degree or an appropriate combination of experience.
• At least 1 year of experience working in digital advertising.
• Exposure to digital media order management and ad serving systems.
• Knowledge of digital and social advertising and the broader media landscape.
• Fluency in DSPs and social media platforms, including Facebook, Instagram, Twitter, Snapchat, and Pinterest, with the ability to use each channel to maximize client returns.
• Knowledge of Microsoft Office, including Excel, Outlook, PowerPoint, and Word.
• Ability to manage multiple projects with conflicting priorities in a deadline-driven environment.
• Strategic and critical thinking, an analytical mindset, data-driven decision-making, attention to detail, urgency, and calm execution across a high volume of campaigns.
• Persuasive oral and written communication and strong interpersonal skills for cross-disciplinary teamwork.
• Understanding of platform policies and requirements.

Culture & Benefits

• Work with Media Strategists, Sales, campaign fulfillment, and internal and external stakeholders.
• Support enterprise-level clients and national digital advertising accounts.
• Work across OTT, digital video, data-driven display, mobile, and social media channels.