Business Development Director (Automotive)

Location: Meriden, United Kingdom; hybrid, field-based role working from the Meriden office.

Company

hirify.global is a global technology organization providing commercial payment solutions for fuel, payables, toll and lodging expenses across more than 80 countries.

What you will do

• Deliver the new business strategy by identifying, qualifying and securing opportunities across Fleet, OEM, Leasing, Rental, Broker, Warranty and Automotive markets.
• Personally manage strategic sales opportunities from prospecting through contract signature, including complex enterprise bids, commercial negotiations and customer proposals.
• Lead, coach and develop the Business Development team through pipeline, opportunity and forecast reviews.
• Promote and grow the 1link portfolio, including Service, Maintenance & Repair, Remarketing, Vehicle Re-licensing, Vehicle Hire, Data and Connected Vehicle Solutions, and bespoke customer solutions.
• Develop strategic partnerships, joint propositions and commercial relationships that create revenue or accelerate market entry.
• Maintain CRM discipline, sales forecasting and pipeline health while delivering agreed revenue, profitability and KPI targets.

Requirements

• Proven track record of significant new business growth in a B2B technology, SaaS or automotive environment.
• Strong consultative sales and solution-selling capability.
• Experience leading and developing high-performing business development or sales teams.
• Demonstrable success winning complex, multi-stakeholder enterprise opportunities.
• Excellent commercial negotiation and presentation skills.
• Strong pipeline management and sales forecasting capability.
• Experience managing long sales cycles and strategic bids.
• Passion for winning new business, leading by example, coaching others, building senior-level relationships and working collaboratively with a proactive, customer-focused and execution-oriented approach.

Nice to have

• Experience in fleet, automotive, mobility or vehicle technology sectors.
• Knowledge of Service, Maintenance & Repair, Remarketing, Vehicle Hire, Vehicle Re-licensing and Connected Vehicle Solutions.
• Experience selling technology platforms, SaaS solutions or integrated services.
• Advocacy for adopting AI and emerging technologies across the Commercial function to improve effectiveness and performance.

Culture & Benefits

• Monday–Friday operating hours from 8:30am to 5:00pm.
• Dedicated office space, home office setup and company-issued equipment.
• Formal, hands-on training and access to LinkedIn Learning.
• Company car, private healthcare, 4x life insurance and a pension scheme with a 5% employer contribution.
• Inclusive workplace focused on collaboration, innovation and respect for diverse perspectives.