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Текст:
Hirify AI/Оригинал
TL;DR
Field Marketing Manager - East Coast (Cybersecurity): Building and operating an East Coast field marketing program across conferences, regional activations, workshops, and executive engagements with an accent on pipeline generation, event operations, and cybersecurity buyer engagement. Focus on measuring pipeline influence, developing repeatable marketing processes in an early-stage company, and using AI to personalize promotion and streamline operations.
Location: Remote-first, based in the United States, with regular travel across the Eastern US and approximately 25–40% travel; occasional international travel may be required.
Company
Fast-growing startup developing a new category in cybersecurity.
What you will do
Own the East Coast field marketing calendar, including 15–20 conferences and regional activations through year-end.
Partner with East Coast account executives and sales development representatives to turn pipeline priorities into localized programs, workshops, roundtables, and executive engagements.
Manage event logistics, budgets, vendors, follow-up, and lead capture.
Measure event performance through pipeline influence and deal velocity.
Build the field marketing playbook, processes, and tooling as a founding team member.
Use AI tools to accelerate event promotion, personalize outreach, and streamline operations.
Requirements
4–6 years of experience in field or event marketing.
Background in cybersecurity, cloud, or infrastructure marketing.
Prior experience in an early-stage Series A/B company.
Experience in B2B SaaS or cybersecurity.
A proven track record of events generating measurable pipeline impact.
Ability to work independently in ambiguous environments and build new processes.
Strong stakeholder management skills, especially with fast-moving sales teams.
Familiarity with CISO or enterprise security buyer personas.
Willingness to travel approximately 25–40% across the Eastern US, with occasional international travel.
Culture & Benefits
Remote-first work model.
Founding role with meaningful input into processes and tooling.
Opportunity to define field marketing for a new category.
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