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У роли понятная зона ответственности, конкретные этапы и широкое взаимодействие с командами, а AI-направление добавляет актуальный опыт; высокий порог по стажу соответствует масштабу задач.
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Высокий порог по стажуAI в маркетингеПонятная зона ответственностиПоддержка развития
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Описание вакансии
Текст:
Hirify AI/Оригинал
TL;DR
Senior Product Marketing Narrative Strategist (AI): Defining and scaling Infoblox’s platform narrative across product and solutions marketing with an accent on positioning architecture, technical storytelling, and cross-functional alignment. Focus on building AI-enabled storytelling workflows, custom AI agents, reusable message systems, and responsible review practices for complex networking, cloud, security, and infrastructure concepts.
Location: Hybrid, Mexico City, Mexico
Company
hirify.global provides cloud-first networking and security solutions used by organizations including 70% of the Fortune 500.
What you will do
Define and steward the hirify.global Platform value narrative across product and solutions marketing.
Translate market insight, go-to-market strategy, product direction, customer outcomes, and company strategy into differentiated platform messaging.
Build narrative architecture, message hierarchies, positioning principles, story templates, value-driven use cases, sales plays, objection-handling guides, and enablement materials.
Partner with Brand, Communications, Demand Generation, Sales, Product, and executive stakeholders on launches, campaigns, events, presentations, thought leadership, and customer storytelling.
Distill complex networking, cloud, security, and infrastructure concepts into accessible value propositions for technical and non-technical audiences.
Develop AI-enabled storytelling workflows, prompt libraries, custom AI agents, workflow automations, and review practices covering accuracy, source traceability, brand alignment, and responsible use of information.
Requirements
10+ years of experience in product marketing, narrative strategy, technical marketing, technical writing, content strategy, or go-to-market strategy within complex B2B technology, SaaS, networking, cloud infrastructure, cybersecurity, monitoring, or observability environments.
Experience creating foundational messaging frameworks, positioning systems, narrative architectures, and reusable story tools.
Ability to translate technical concepts into simple, differentiated, and value-driven messages for technical and non-technical audiences.
Experience developing sales plays, use cases, objection-handling content, executive presentations, and enablement materials adopted by sales or go-to-market teams.
Hands-on experience with generative AI tools, prompt architecture, custom GPTs or AI agents, structured content generation, analysis, and workflow automation.
Ability to establish AI guardrails, review processes, testing methods, and governance standards for accurate, secure, and responsible use.
Strong strategic judgment, written and verbal communication skills, executive presence, operational rigor, and the ability to manage competing priorities and scale repeatable processes.
Ability to influence and align Product, Sales, Marketing, Communications, Brand, and executive stakeholders in a distributed or asynchronous environment.
Bachelor’s degree in Marketing, Communications, English, Business, Computer Science, or a related field, or equivalent practical experience.
Fluency in English and Spanish is required.
Culture & Benefits
Inclusive culture focused on bold ideas, curiosity, creativity, continuous learning, and belonging.
IMSS social security coverage, paid time off, bonuses, and additional employee protections.
Grocery vouchers, an employer-supported savings fund, and a monthly wellbeing and health-support allowance.
Remote-work support through a non-taxable monthly home-office stipend.
Learning opportunities, career-mobility programs, and leadership workshops.
Hiring process
The first 90 days include cultural immersion, mentor connections through Blox Buddies, systems mapping, stakeholder meetings, and short- and long-term goal setting.
By six months, the role is expected to establish the narrative framework, launch an AI-enabled storytelling workflow, provide executive-ready narrative support, and build cross-functional operating relationships.
By one year, the role is expected to make the platform narrative a widely adopted capability and expand AI-assisted storytelling infrastructure based on productivity, quality, and stakeholder adoption.
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