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8 дней назад

Growth Marketing Specialist (B2B) (Fintech)

Формат работы
remote (только Mexico)
Тип работы
fulltime
Грейд
middle
Английский
b2
Страна
Mexico
Вакансия из списка Hirify.GlobalВакансия из Hirify Global, списка международных tech-компаний
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Описание вакансии

Текст:
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TL;DR
Growth Marketing Specialist (B2B) (Fintech): Building demand-generation campaigns, field marketing programs, and marketing operations systems for B2B pipeline growth with an accent on event execution, HubSpot workflows, budget management, and AI-powered productivity. Focus on analyzing campaign attribution, automating repetitive processes, coordinating vendors, and aligning marketing programs with sales and target-account goals.

Location: Remote from Mexico, based in Mexico City, with occasional travel

Company

hirify.global is a fintech and crypto company providing products and services for businesses and users in the digital-asset ecosystem.

What you will do

  • Manage end-to-end B2B marketing events, including trade shows, executive dinners, roundtables, webinars, virtual summits, and partner activations.
  • Coordinate vendors, contracts, payments, budgets, forecasting, purchase orders, invoices, and ROI reporting.
  • Manage HubSpot workflows, lead scoring, email automation, campaign attribution, segmentation, CRM data hygiene, and performance dashboards.
  • Use AI tools daily for content drafting, analysis, creative production, vendor research, reporting, and process automation.
  • Collaborate on landing pages, emails, social content, presentations, sales enablement materials, webinars, and thought-leadership content.
  • Align marketing programs with Sales, Product Marketing, pipeline goals, territory plans, and target account lists.

Requirements

  • 4+ years of B2B marketing experience, ideally covering demand generation, events, and marketing operations.
  • Hands-on proficiency with HubSpot Marketing Hub and CRM.
  • Experience managing events, marketing budgets, vendor contracts, and multi-vendor logistics.
  • Strong analytical, organizational, project management, written, and verbal communication skills.
  • Excellent written and verbal English and Spanish.
  • Based in Mexico City and available for occasional travel.

Nice to have

  • Experience in fintech, financial services, or enterprise SaaS B2B environments.
  • Familiarity with ABM platforms such as Demandbase, 6sense, or HubSpot ABM.
  • Paid media, SEO/SEM, content marketing, analytics, BI, or event-platform experience.

Culture & Benefits

  • Remote work arrangement from Mexico.
  • Fast-paced environment focused on experimentation, efficiency, and doing more with less.
  • Daily use of AI and automation to increase marketing output and reduce manual work.
  • Cross-functional collaboration with Sales, Product Marketing, content, design, and leadership.

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