German-speaking Content Marketing Manager (B2B SaaS)

Location: Hybrid in Cologne, Nordrhein-Westfalen, Germany.

Salary: €5–€6,500 gross per month for a 40-hour week, based on experience.

Company

hirify.global provides workforce management software for businesses ranging from local bakeries to international hotel and retail chains in more than 20 countries.

What you will do

• Own the German content strategy and create blogs, e-books, white papers, website copy, social posts, campaign copy, landing pages, emails, decks, and one-pagers for the DACH market.
• Plan the German content calendar with the content team in The Hague and manage the production pipeline.
• Review SEO traffic and ranking reports, approve GEO improvements, and improve hirify.global visibility in AI search.
• Manage the German side of the CMS, including information structure and publishing.
• Collaborate with designers, monitor German competitors, and create copy for events and exhibitions.
• Provide content support for the German sales team and route published German content through final marketing approval.

Requirements

• Fluent German and English at C1 level.
• 5–7 years of experience in content marketing, ideally in B2B SaaS, HR tech, or another complex operational industry.
• Strong writing and editing skills, with the ability to create content without AI doing the work.
• Ability to turn complex technical topics into engaging, on-brand, conversion-focused content.
• Experience owning a content calendar or production pipeline.
• Comfort using HubSpot, Framer, SEMrush, Monday, and Salesforce, or confidence in learning them quickly.

Nice to have

• Experience with website migrations and information architecture.
• Event-related experience.

Culture & Benefits

• Fast-paced, customer-focused environment with short communication lines, clear ownership, and continuous improvement.
• Solid pension plan through Allianz.
• Personal development budget.
• 28 vacation days.
• Chef-cooked lunches and Friday chair massages when visiting the headquarters in The Hague.
• Company parties, drinks, and trips, including winter sports and Ibiza.

Hiring process

• Apply with a CV and portfolio; no cover letter is required.
• Answer several questions during the application process.