Product Marketing Manager (SaaS)

Location: Lund, Sweden. Onsite work.

Company

hirify.global is a publicly listed software company providing CRM solutions across the Nordic and European markets, with offices in six countries and responsibility for its full product lifecycle.

What you will do

• Own the value propositions, messaging, and proof points that differentiate Lime CRM.
• Translate product features into customer-facing benefits across the website and other channels.
• Plan and execute end-to-end product launches and go-to-market activities with Product Management and Sales.
• Create sales pitch decks and enablement materials.
• Collaborate with marketing on content and product campaigns that drive awareness and leads.
• Track market trends, customer needs, competitors, product marketing performance, and targets; build AI workflows to improve efficiency, quality, and scale.

Requirements

• Degree in marketing, business, or a similar field.
• Proven product marketing experience in an international SaaS or technology company, including go-to-market strategies and launches.
• Strong project and stakeholder management experience, including leading complex cross-functional projects.
• Strategic and data-driven approach with a track record of making decisions and executing them quickly.
• Ability to explain complex ideas clearly and simply in writing and presentations.
• Comfort with CRM, marketing automation, website CMS tools such as WordPress, and AI tools such as Claude.
• Curiosity about the impact of products on customers’ everyday work, with genuine technical interest and acumen.
• Collaborative approach and willingness to work across departments.
• Fluent Swedish and English, both spoken and written.

Culture & Benefits

• Work onsite at the headquarters in Lund with a 16-person marketing team and collaboration across European offices.
• Culture combining performance with social activities, including summer and Christmas parties, breakfast, and Friday fika.
• Collective agreement, six weeks’ holiday, wellness allowance, pension, and wellness and activity groups.
• Training, development, and opportunities to grow.
• Work-life balance and a collaborative environment.

Hiring process

• Applications are reviewed on an ongoing basis.
• Interviews are arranged as soon as possible, with an immediate start preferred.