Principal Commercial Product Manager - Agentic Orchestration (AI)

Location: Sweden, Antwerp, Belgium, or Paris, France. Relocation is not supported. Applicants must hold Swedish or EU/EEA citizenship and have a valid Swedish work permit.

Salary: 65,000–81,000 Swedish kronor per month.

Company

Sinch provides cloud communications through messaging, voice, email, and AI-driven conversations.

What you will do

• Establish, refine, and scale the go-to-market motion for the Agentic Orchestration portfolio across target segments and regions.
• Coordinate GTM execution across product, marketing, sales, and customer success using value propositions, commercial frameworks, tools, and field feedback.
• Build partnership and channel models, including partner tiers, commercial terms, enablement, and co-sell motions.
• Define and evolve pricing and packaging, including multi-product packaging, financial tracking, revenue recognition, and monetization optimization.
• Lead portfolio KPIs, forecasting, actuals-versus-plan reporting, conversion, expansion, and margin tracking.
• Own commercial infrastructure covering contracts, billing, legal entity setup, data privacy compliance, performance analysis, win/loss patterns, and expansion opportunities.

Requirements

• Significant experience in commercial product management, product marketing, or a closely related GTM strategy role, ideally in B2B SaaS, CPaaS, or enterprise software.
• Understanding of pricing strategy, packaging design, conversion funnels, expansion motions, and data-driven commercial decisions.
• Hands-on experience building new GTM motions, including partnership and channel models, and turning strategy into a repeatable commercial engine.
• Experience with financial tracking, contract management, reporting cadences, and process governance.
• Ability to influence without authority, build trust with technical and commercial stakeholders, and align competing priorities.
• Curiosity about AI-driven products, conversational technology, or agentic systems.
• Clear and confident communication with product managers, senior leadership, and external audiences.
• Swedish or EU/EEA citizenship and a valid Swedish work permit.

Culture & Benefits

• English is the corporate language and applications should be submitted in English.
• Learning, change, and personal and professional growth are valued.
• The recruitment process uses structured, competency-based interviews and may include a data-driven assessment.
• The process is designed to be fair, objective, consistent, and inclusive.

Hiring process

• Structured, competency-based interviews evaluate relevant skills, experience, and qualifications.
• A data-driven assessment may be included.
• Candidates are encouraged to ask questions throughout the process.