Manager, Firmware Development (Embedded Systems)

Location: Hybrid, Rochester, MN, United States; work is performed at the Rochester Office.

Company

hirify.global builds storage infrastructure for AI-driven data centers, cloud platforms, and enterprise systems through large-scale engineering and manufacturing.

What you will do

• Lead, develop, and retain firmware engineers across architecture, design, implementation, integration, debugging, and sustaining activities.
• Set team goals, priorities, execution plans, and resource allocation aligned with product roadmaps, schedules, and quality expectations.
• Drive disciplined firmware engineering practices, including design reviews, coding standards, defect management, test strategy, release readiness, and documentation.
• Provide technical leadership for embedded firmware involving data structures, software algorithms, drivers, control paths, and hardware interfaces.
• Guide debugging, root-cause analysis, and corrective action for issues spanning firmware, hardware, systems, and platforms.
• Partner with ASIC, hardware, systems, validation, manufacturing, reliability, and program teams while communicating risks, dependencies, and technical decisions to leadership.

Requirements

• Bachelor’s degree in Computer Engineering, Electrical Engineering, Computer Science, or a related technical field. An advanced degree is preferred.
• At least 7 years of embedded or firmware development experience, including meaningful engineering team leadership.
• At least 1 year of people management or equivalent leadership experience, including performance management, coaching, and career development.
• Strong technical foundation in embedded systems and firmware development using C/C++, including low-level software, device control, drivers, and hardware/software integration.
• Experience leading teams through complete product development cycles from concept through release and sustaining support.
• Ability to manage engineers with a broad range of experience and skill levels.
• Strong problem-solving, debugging, and root-cause analysis skills in complex system environments.
• Effective written and verbal communication skills for technical and execution topics with engineering and management audiences.

Nice to have

• Experience with storage, data-path, controller, or other performance-sensitive embedded systems.
• Experience with firmware development tools, laboratory debugging environments, emulation, simulation, and automated test frameworks.
• Working knowledge of structured development methodologies, CI/CD practices, code review discipline, and quality-oriented release processes.
• Experience in global, cross-functional product development organizations.

Culture & Benefits

• Inclusive, respectful, collaborative culture grounded in accountability, technical rigor, and consistent execution.
• Benefits include paid vacation and sick leave, medical, dental, and vision insurance, life and disability insurance, flexible spending and health savings accounts, and an employee assistance program.
• Additional benefits may include tuition reimbursement, transit benefits, employee stock purchase plan, and the WD Savings 401(k) Plan.
• Eligibility may include short-term and long-term incentive plans, restricted stock units or cash equivalents, and other performance-based awards.
• Professional development is supported through coaching, feedback, stretch assignments, talent development, and succession planning.