Market and Customer Researcher (Fintech)

Location: Hybrid working, with at least 50% of working time per month spent in the office; new starters initially work full-time from the office.

Company

hirify.global is a UK investment platform business providing ISA, pension, dealing and adviser-led investment solutions to more than 762,000 customers.

What you will do

• Deliver end-to-end mixed-method market and customer research using qualitative and quantitative approaches, desk research and internal data analysis.
• Develop research briefs with product, marketing, digital and other internal stakeholders.
• Design and deliver surveys, including questionnaire development, survey build, coding and results analysis.
• Plan and conduct qualitative research, including recruitment, discussion guides, stimulus, interviews and focus groups.
• Own competitor tracking and reporting, and produce clear, actionable insight reports for senior audiences.
• Support the Voice of Customer capability, agency partnerships, research platforms, data quality and continuous improvement.

Requirements

• Experience supporting or delivering multi-stage research projects using qualitative and quantitative approaches.
• Practical quantitative research experience, including questionnaire development, survey build and data analysis.
• Experience developing and delivering qualitative research, including participant recruitment, discussion guides, stimulus and interviews.
• Experience of customer or consumer research, including always-on or trigger-based research.
• Strong market and competitor research experience, including monitoring, reporting and presenting insights to senior audiences.
• Strong desk research skills using public, third-party and internal customer data, plus experience working with research agencies or external partners.
• Good brief-writing, stakeholder engagement, communication, presentation, time-management and project-management skills.
• Knowledge of surveys, interviews, focus groups, sampling, customer motivations, decision-making, journey mapping and research-based segmentation.
• Knowledge of descriptive statistics and data analysis techniques, with awareness of regression and multifactorial analysis; understanding of qualitative coding, thematic analysis, interpretation and moderation.
• Understanding of research ethics, privacy, data protection and consent management, plus commercial awareness and a customer-first mindset.

Nice to have

• Experience with customer panels, B2B research, Similarweb, UserTesting, Qualtrics, Medallia, Braze, Salesforce or Bloomreach.

Culture & Benefits

• Hybrid working with an initial full-time office period for new starters.
• 25 days of holiday increasing with service, bank holidays and a buy/sell scheme.
• 6% pension with matched contributions, discretionary bonus and share schemes.
• Health Cash Plan, discounted private healthcare and enhanced family leave subject to qualifying criteria.
• Learning and development opportunities, social events, casual dress code and a friendly, supportive environment.
• Travel and bike loan schemes and an Employee Assistance Programme.