Specification Program Specialist (Marketing)

Location: Hybrid in North Andover, Massachusetts, United States; office attendance required Monday–Wednesday and remote work available Thursday–Friday. Up to 15% travel is required for customer meetings, industry events, association activities, and training programs.

Salary: $86,000–$103,000 yearly.

Company

hirify.global develops products and smart, connected water solutions for residential and commercial customers, with a focus on safe, clean water and sustainable resource protection.

What you will do

• Lead the strategy, execution, measurement, and continuous improvement of specification programs for architects, engineers, and design professionals.
• Develop annual specification marketing plans that increase specification adoption, customer engagement, and brand preference across the product portfolio.
• Analyze program performance, market trends, customer engagement data, and competitive activity to identify opportunities and recommend actions.
• Partner with Sales, Marketing, Product Management, vendors, industry organizations, and strategic partners to implement initiatives and expand market reach.
• Develop communications, educational programs, CEU initiatives, webinars, trade association partnerships, specification tools, and customer-facing resources.
• Serve as the internal subject matter expert for specification marketing, customer engagement strategies, and industry partnership opportunities.

Requirements

• Bachelor’s degree in Marketing, Communications, Business, or a related field; equivalent relevant work experience may be considered instead of a degree.
• At least five years of progressive experience in Marketing, Communications, Sales Enablement, Program Management, or a related discipline.
• Experience developing, implementing, evaluating, and improving marketing programs or customer engagement initiatives that produce measurable business results.
• Experience analyzing information, evaluating alternatives, exercising independent judgment, and developing recommendations for business objectives and operational effectiveness.
• Strong project and program management skills, including the ability to manage multiple priorities and deadlines independently.
• Excellent verbal, written, presentation, and stakeholder management skills.
• Proficiency with Microsoft Word, Excel, PowerPoint, and Teams.
• Understanding of and adherence to applicable laws, company policies, regulations, and business practices.
• Successful employment eligibility verification, background checks, and required pre-employment testing are conditions of employment.

Nice to have

• Experience marketing to architects, engineers, designers, contractors, or other specification decision-makers in construction, MEP, water quality, industrial, or manufacturing markets.
• Experience managing external vendors, industry partnerships, continuing education programs, webinars, or specification-focused marketing initiatives.
• Ability to influence stakeholders and drive results across multiple business functions without direct authority.
• Strong analytical skills and experience measuring program effectiveness and using data to guide recommendations and business decisions.
• Experience with specification platforms, digital engagement tools, CRM systems, marketing automation platforms, or related customer engagement and market development technologies.

Culture & Benefits

• Team-oriented and supportive work environment grounded in integrity, accountability, continuous improvement, innovation, transparency, and inclusion.
• Medical and dental coverage, retirement benefits, family-building benefits, paid maternity and paternity leave, and 10 paid holidays.
• Paid time off, professional development opportunities, educational reimbursement, fitness reimbursements, and employee discount programs.
• Office-based hybrid schedule with three days in the North Andover office and two remote days.
• Permanent roles receive the listed benefits; the position is at-will employment.