Principal Marketing Specialist, Cranial and Spinal Technologies (Medical Devices)

Location: Lafayette, Colorado, United States of America; other locations include Los Angeles, California and Memphis, Tennessee. Onsite role with quarterly international travel to Singapore, Australia and Japan, plus monthly travel within the United States as needed. Flexible working hours are required to support multiple time zones.

Salary: $115,200–$172,800 per year for U.S. locations, excluding Puerto Rico and specific California locations.

Company

Global healthcare technology organization developing medical technologies intended to alleviate pain, restore health, and extend life.

What you will do

• Lead regional surgeon Voice of Customer collection for upstream development, including customer segmentation, research approaches, and synthesis of actionable insights for U.S. project teams.
• Partner with regional clinical, sales, and marketing stakeholders to ensure representative and timely customer insights aligned with portfolio strategy.
• Own international portfolio lifecycle planning for assigned products and SKUs, including phase-in/phase-out guidance and coordinated execution planning.
• Align international regions and project teams on lifecycle decisions, timing assumptions, readiness expectations, market constraints, and risks.
• Support downstream launch readiness by coordinating Operations, Regulatory, Finance, Marketing, and Sales deliverables, timelines, mitigation plans, enablement needs, and operational or regulatory constraints.
• Provide strategic marketing support to regional marketing teams and facilitate best-practice sharing on messaging adaptation, launch sequencing, and lifecycle transition communications.

Requirements

• Bachelor’s degree and typically 7+ years of relevant medical device experience, or an advanced degree with typically 5+ years of relevant medical device experience.
• For baccalaureate degrees earned outside the United States, a degree satisfying the requirements of 8 C.F.R. § 214.2(h)(4)(iii)(A) is required.
• U.S. work authorization sponsorship is offered for Principal-level roles and above; candidates must meet applicable U.S. work authorization requirements.

Nice to have

• Experience in spine or cranial and spinal technologies, including knowledge of the marketplace, international regions, and key market trends.
• Experience working across international cultures and navigating the human element of the work environment.
• Experience partnering with commercial teams and Operations or Supply Chain teams to execute time-bound regional transitions.
• Experience managing surgeon relationships for upstream product development feedback and downstream commercialization.
• Experience leading cross-functional planning and executing complex transitions or programs end-to-end, such as product lifecycle, launch readiness, supply-to-commercial coordination, or portfolio operations.
• Strong project management capability, including integrated planning, accountability, risk and issue management, and delivery of measurable outcomes.

Culture & Benefits

• Mission-driven healthcare technology environment focused on improving patient outcomes.
• Health, dental, and vision insurance; Health Savings Account; Healthcare Flexible Spending Account; life insurance; and long-term disability leave for eligible regular employees.
• Tuition assistance or reimbursement, dependent daycare spending account, and a global well-being program.
• Incentive plans, 401(k) plan with employer contribution and match, paid time off, paid holidays, short-term disability, and Employee Stock Purchase Plan.
• Eligible employees may receive a short-term incentive through the hirify.global Incentive Plan.