Director of Brand (Healthcare)

Location: United States (Remote); full-time, 100% remote. Availability during standard business hours is expected, with up to 15% travel for team gatherings, production, partnership activations and company events. Applicants must be authorized to work for any employer in the U.S. A dedicated private workspace with a lockable door and high-speed internet is required for work involving sensitive information.

Salary: $175,000–$190,000 starting base pay per year.

Company

hirify.global is a digital clinic for addiction medicine providing fully virtual, multidisciplinary, evidence-based care, including medication for opioid use disorder and ongoing support.

What you will do

• Own brand positioning, visual identity, voice and editorial point of view across the full patient and customer journey.
• Lead the brand, creative and content team, including priorities, direction, people development and external partners.
• Build a trust-content engine across patient, peer and clinician stories, reviews, social proof, owned content and creator programs.
• Manage the brand portfolio through investment theses, activation plans, budgets, measurement and renewal gates.
• Translate visual identity and messaging guidelines into templates, channel guidance, campaign frameworks, art direction and self-service guardrails.
• Own creative strategy and production for launches, community partnerships, sponsorships, executive platforms, web and priority activations, using AI responsibly.

Requirements

• 10+ years of experience in consumer brand, creative, content or integrated marketing leadership, including leadership of an internal team and external partners.
• Exceptional creative taste and judgment across identity, campaigns, editorial, social-native video, web and high-stakes storytelling.
• Experience directing creative production and delivering high-quality work with a constrained budget and small team.
• Strong operating skills in briefing, prioritization, budget ownership, vendor management and outcome-based reporting.
• Experience with creator, community or customer-story programs and strong judgment around editorial trust and consent.
• Excellent written and verbal communication skills.
• Proven AI fluency and sound judgment about where automation helps.

Nice to have

• Experience turning a human or emotionally complex category into trusted, differentiated creative work; healthcare, behavioral health, advocacy or another regulated category is a plus.
• Experience with Figma, Adobe Creative Cloud, Canva, Frame.io, Air or a similar tool suite.
• Lived experience and/or training as a peer recovery specialist.

Culture & Benefits

• Patient-centered mission focused on compassionate, evidence-based addiction care and reducing barriers to recovery.
• Culture grounded in kindness, respect, meaningful work, data-informed action, empathy and inclusion.
• Medical, dental, vision, short-term disability and mental health benefits, including Talkspace and EAP.
• Four weeks of accrued vacation annually, increasing to five weeks after two years, plus sick leave and nine paid holidays.
• Twelve weeks of fully paid parental leave after six months of employment and 401(k) retirement savings.
• Remote work with company-provided hardware; employees may use the riverfront headquarters in Portland, Oregon.