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Описание вакансии
Текст:
Hirify AI/Оригинал
TL;DR
Social Insights Analyst, Studios (Social Listening/Audience Analysis): Analysing social conversations, audience behaviour and campaign performance for Disney Studios across EMEA with an accent on cultural intelligence, data quality and actionable recommendations. Focus on configuring listening queries, identifying emerging trends, building reporting and dashboards, and translating complex social signals into campaign and commercial decisions.
Location: London, United Kingdom; based in the London Hammersmith office four days a week, with either Monday or Friday working from home.
Company
The Walt Disney Company’s Studios Intelligence team provides audience, market and commercial insights for Studios releases across EMEA.
What you will do
Analyse social listening, owned social, video and platform data to understand audience conversations, sentiment, engagement, content performance and emerging trends.
Configure, test and refine social listening queries across campaigns, titles and markets.
Monitor online communities, competitors, platform developments and cultural conversations to identify opportunities and risks.
Translate complex data and social signals into insight presentations, reports, executive summaries and recommendations.
Evaluate campaign performance and audience response to marketing activity, content and creative assets.
Maintain datasets, dashboards and measurement frameworks while collaborating with internal teams, global partners and external vendors.
Requirements
Experience analysing social, digital or audience data to understand online behaviour and content performance.
Strong quantitative and qualitative analytical skills, with the ability to identify trends and actionable insights from complex datasets.
Ability to communicate analysis and recommendations clearly to different audiences.
Excellent written and verbal communication, organisation and attention to detail.
Proficiency in Microsoft Excel and PowerPoint.
Collaborative, curious and proactive approach with an interest in entertainment, digital culture, audience behaviour and emerging trends.
Nice to have
Experience with social listening platforms and social intelligence tools.
Familiarity with Boolean query building.
Experience creating dashboards, data visualisations and digital performance reports.
Interest in AI-assisted analytical approaches and emerging technologies.
Culture & Benefits
25 days of annual leave.
Private medical insurance and dental care.
Parental and guardian leave policies.
Access to Disney Theme Parks and discounts across Disney products, resorts, cruises and experiences, subject to eligibility and availability.
Employee Resource Groups including WOMEN @ Disney, Disney Mosaic, Disney PRIDE, ENABLED and TRUST.
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