TL;DR
Global Director of Social Data (AI): Building a global social media measurement framework and infrastructure for an in-house agency ecosystem with an accent on AI-driven analytics, social listening, and predictive modeling. Focus on scaling data capabilities across international studios, advising senior stakeholders, and translating complex social trends into actionable business intelligence.
Location: London, UK (Hybrid role)
Company
hirify.global is a global specialist in building bespoke in-house agencies and marketing ecosystems, leveraging AI technology to drive creativity and efficiency for over 300 clients worldwide.
What you will do
- Define the global vision for social media measurement, connecting social activity to business outcomes.
- Design and implement a unified global measurement infrastructure and social performance dashboarding product.
- Lead the evaluation and management of the social analytics tech stack, including social listening and visualization tools.
- Integrate AI and machine learning into analytics workflows to automate processes and enable predictive modeling.
- Act as a strategic advisor to senior clients, presenting complex data narratives that influence business decisions.
- Recruit, mentor, and lead a high-impact global team of social data analysts.
Requirements
- 7-10+ years of experience in social media analytics or digital measurement.
- Expertise in major social platforms including TikTok, Instagram, Facebook, YouTube, Twitter/X, and Snapchat.
- Proven ability to build measurement frameworks, attribution models, and success metrics.
- Advanced proficiency with data visualization tools such as Tableau, Looker, or Power BI.
- Experience with social listening tools like Sprinklr, Brandwatch, Talkwalker, or Pulsar.
- Must be based in or able to commute to London for a hybrid work model.
Culture & Benefits
- Innovative environment focused on the intersection of AI technology and creative output.
- Opportunities to define global strategy and build analytics practices from the ground up.
- Collaborative, cross-functional work culture involving creative, strategy, and technology teams.
- Commitment to an inclusive and diverse working environment.
- Focus on sustainability with science-based environmental goals.
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