2 дня назад
Marketing Manager (SaaS)
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Marketing Manager (SaaS): Developing and delivering integrated go-to-market programmes for JATO’s Leasing and Professional Services vertical with an accent on B2B campaigns, lead generation, sector-specific messaging, and measurable pipeline growth. Focus on translating commercial objectives into marketing plans, optimising campaign performance and budgets, and coordinating with Product, Sales, Customer Success and Commercial Leadership.
Location: Hybrid in Uxbridge, United Kingdom
Company
provides automotive market intelligence, data and insights across more than 50 overseas markets.
What you will do
- Develop annual and quarterly marketing plans aligned with the Leasing and Professional Services vertical’s commercial objectives.
- Design and deliver integrated campaigns across digital, content, account-based marketing, events, partnerships and email.
- Generate qualified leads and convert marketing activity into measurable pipeline and revenue.
- Create sector-specific messaging, support product launches and develop market expansion propositions.
- Use customer, market and competitor insight to identify opportunities and optimise campaigns, KPIs and budgets.
- Build market visibility through thought leadership, industry relationships, events, webinars and speaking opportunities, while equipping Sales with assets and nurture journeys.
Requirements
- At least 4 years of B2B marketing experience in a technology or SaaS environment.
- Experience developing marketing strategies and translating them into actionable plans.
- Strong analytical, performance measurement, budget management and lead generation skills.
- Experience executing global and local integrated marketing campaigns.
- Ability to simplify complex propositions into clear, compelling messaging and influence stakeholders.
- Project management experience and familiarity with CRM, marketing automation and partner or channel marketing.
Nice to have
- CIM qualification or equivalent marketing certification.
Culture & Benefits
- Values include integrity, people first, collaboration, innovation and excellence.
- Hybrid work environment in Uxbridge, United Kingdom.
- Inclusive equal-opportunity workplace supporting diversity across the global workforce.
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