Director, Distribution Channel Marketing (Financial Services)

Location: Toronto, Ontario, Canada; hybrid work from the office and virtually. Other listed locations include Waterloo and Montreal. Bilingual French and English communication is required for Quebec-based incumbents only.

Salary range: CAD 130,000–180,000 per year, with eligibility for discretionary incentive plans.

Company

hirify.global provides financial security, insurance, wealth management, and health-related services to clients, families, and communities.

What you will do

• Lead integrated advisor marketing and channel enablement strategies across wealth and insurance channels.
• Translate business, distribution, and product priorities into advisor engagement plans supporting adoption, client acquisition, sales growth, and advisor capability.
• Partner with senior leaders across Distribution, Marketing, Product, Sales, and Advisor Development.
• Direct advisor experience and enablement programs, including continuing education, webinars, conferences, events, and scalable learning experiences.
• Govern integrated marketing plans, campaigns, advisor communications, budgets, and resource allocation.
• Lead and coach three people leaders and their teams while measuring engagement, adoption, pipeline, sales impact, and advisor satisfaction.

Requirements

• 10+ years of progressive experience in financial services marketing, distribution strategy, channel marketing, advisor enablement, or sales enablement.
• 5+ years of people leadership experience, including management of people leaders and their teams.
• Experience leading integrated marketing and enablement programs in wealth management, insurance, banking, or another financial services environment.
• Experience developing advisor-facing growth, engagement, or capability-building strategies and leading complex cross-functional initiatives.
• Knowledge of advisor distribution models, client acquisition and retention, sales enablement, advisor development, campaign strategy, and performance measurement.
• Ability to influence senior stakeholders, manage budgets, use performance indicators, and align partners around shared priorities.

Nice to have

• Experience supporting both wealth and insurance businesses.
• Experience developing advisor conferences, continuing education programs, thought-leadership events, or advisor learning initiatives.
• Exposure to distribution, wholesaling, or field leadership organizations.

Culture & Benefits

• Hybrid flexibility with the option to work from the office and virtually based on business and client needs.
• Continuous learning, skill-building, coaching, and career development opportunities.
• Caring, supportive, inclusive, collaborative, and interactive work environment.
• Wellness programs supporting mental, physical, and financial health.