15 часов назад
Strategic Marketing Manager
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Strategic Marketing Manager (B2B Technology Solutions): Developing and executing integrated, multi-channel marketing campaigns for technology solutions and services with an accent on technical messaging, demand generation, and campaign performance. Focus on translating complex concepts into customer-focused content, coordinating cross-functional initiatives, and optimizing engagement, lead generation, and return on investment.
Location: Tempe, Arizona, United States of America; hybrid workplace
Company
is a Fortune 500 technology distributor and solutions company providing design, supply chain, and logistics expertise across the product lifecycle.
What you will do
- Develop and execute integrated marketing programs and campaigns promoting technology solutions and services.
- Partner with business leaders, technical specialists, and subject matter experts to create strategies, messaging frameworks, and campaign plans.
- Build promotional calendars, campaign briefs, positioning, value propositions, and go-to-market plans.
- Coordinate channels including email, websites, paid media, LinkedIn, events, video, internal platforms, and sales enablement tools.
- Oversee presentations, playbooks, videos, infographics, customer stories, web content, and other campaign assets.
- Measure campaign performance, analyze data, and recommend improvements to engagement, awareness, lead generation, and return on investment.
Requirements
- At least 5 years of professional experience in a related field.
- Bachelor's degree or equivalent experience.
- Experience marketing technology solutions, engineering services, or B2B offerings.
- Experience managing complex, multi-channel campaigns through the full lifecycle.
- Strong project, stakeholder management, presentation, writing, and communication skills.
- Proficiency with Microsoft 365 tools and familiarity with marketing automation, campaign analytics, lead generation programs, and content creation tools.
Nice to have
- Familiarity with Microsoft Copilot or other AI productivity tools.
- Familiarity with Adobe Express or a similar content creation tool.
Culture & Benefits
- Collaborative environment focused on integrity, inclusion, and cross-functional work.
- Flexible working arrangements and generous paid time off.
- 401(k) and pension plan, paid holidays, and family support including paid leave, surrogacy, and adoption assistance.
- Medical, dental, vision, life, disability, health savings, and flexible spending benefits.
- Education assistance, employee development resources, wellness programs, leadership development, and mentorship.
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