Lifecycle Marketing Intern (Braze)

Location: Central London, United Kingdom; working from the headquarters at least 3 days per week

Company

hirify.global builds a financial platform with simple tools and human support for local businesses across Europe.

What you will do

• Build campaigns and multi-step customer journeys in Braze using Liquid, segmentation, and QA.
• Deliver lifecycle campaigns across email, in-app, push, SMS, WhatsApp, and content cards.
• Localise campaigns with Lokalise and regional teams across up to nine European markets.
• Support testing programmes, collect results, and apply learnings to future campaigns.
• Use AI-powered workflows and automations to accelerate campaign building, QA, content, and analysis.
• Listen to merchant conversations and contribute ideas, copy, and experiments that improve campaign performance.

Requirements

• Recently graduated or in the final year of university with a strong academic record.
• Evidence of an impressive achievement outside studies, such as leading a society, starting a business or side project, or winning a competition.
• Interest in lifecycle marketing, CRM, or owned growth; previous work experience is helpful but not essential.
• Strong writing skills, comfort with numbers, and an organised, detail-oriented approach.
• Curiosity about AI tools such as Claude or ChatGPT and interest in agentic workflows.
• Willingness to work from the Central London headquarters at least 3 days per week.

Nice to have

• Experience with lifecycle marketing, CRM, Braze, HubSpot, newsletters, or community building.
• Previous internship, placement, or part-time work experience.

Culture & Benefits

• Three-month paid internship with an opportunity to move into a full-time role based on long-term fit.
• Mentorship and exposure to senior operators across Product, Brand, Marketing, Analytics, and regional teams.
• Modern stack including Braze, Snowflake, Amplitude, Lokalise, Glean, and Claude.
• Private health and life insurance, pension scheme, 25 days of annual leave plus bank holidays, and WellHub health support.
• Flexible working hours, Cycle-to-Work allowance up to £5,000, and access to Brompton bikes.
• Opportunities to travel to offices across Europe and participate in merchant experiences.