Lead Generation Manager (Fintech)

Location: London, United Kingdom — office hybrid

Company

hirify.global provides payment solutions, multicurrency accounts, e-commerce tools, and merchant services for businesses across European markets.

What you will do

• Own lead generation strategies, roadmaps, forecasts, and sourcing plans across 11+ European markets.
• Manage and optimise lead acquisition through paid digital, content, partnerships, events, referrals, and third-party providers.
• Align lead supply with Inside Sales capacity, campaign schedules, acquisition targets, and market requirements.
• Define lead qualification criteria, scoring methodologies, SLAs, routing, and handover processes.
• Build lead-level tracking, dashboards, and reporting for volume, quality, conversion, cost efficiency, and ROI.
• Improve lead management operations and collaborate with Marketing, Inside Sales, and local market teams to increase scalability and productivity.

Requirements

• 5+ years of experience in lead generation, demand generation, marketing operations, or Inside Sales support.
• Experience managing paid, organic, partnership, referral, and event-based acquisition channels.
• Knowledge of commercial forecasting, pipeline planning, sales capacity, lead supply and demand, and SLA management.
• Strong analytical skills with experience measuring lead quality, conversion funnels, cost per qualified lead, and ROI.
• Hands-on experience with CRM, marketing automation, and reporting platforms such as HubSpot, Salesforce, or Marketo.
• Ability to manage multiple markets, competing priorities, and senior stakeholder communication.

Nice to have

• Experience working across European markets or in a multi-market B2B go-to-market environment.
• Exposure to fintech, payment processing, merchant services, or third-party lead generation and affiliate or referral programmes.

Culture & Benefits

• Annual salary reviews, promotions, and performance bonuses.
• Access to hirify.global Academy and unlimited LinkedIn Learning.
• Annual training and development budget.
• 9% employer pension contribution.
• Health insurance, dental insurance, group life assurance, referral bonus, and international team events.