2 дня назад
Acquisition Manager (Marketing)
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Acquisition Manager (Marketing) (Performance Marketing/AI): Owning US customer acquisition efficiency across the full ad-unit-to-conversion journey with an accent on CAC optimization, channel expansion, creative production, and measurement. Focus on launching new paid channels, building AI-assisted production and analysis workflows, and coaching early-career teammates while coordinating with German central teams.
Location: Philadelphia, United States; hybrid work with attendance at the Center City Philadelphia office at least 3 times a week
Company
provides cloud infrastructure, hosting, web-presence, productivity, and digitalization services to millions of customers across Europe and North America.
What you will do
- Own US customer acquisition efficiency, including CAC and new-customer inflow.
- Manage the full journey from ad creative and channel buying to landing pages, offers, conversion, and measurement.
- Launch and scale TikTok, Meta, Instagram, YouTube pre-roll, podcast, CTV, and creator or affiliate channels.
- Use generative AI, LLMs, and analytics for creative production, analysis, and daily optimization.
- Lead creator marketing through scripting, storytelling, creator briefing, and development of paid assets.
- Partner with German central teams and the Website A/B Product Owner on landing pages and conversion.
Requirements
- 3–6 years of experience in performance or growth marketing, ideally in direct-to-consumer, e-commerce, or affiliate environments.
- Experience owning paid budgets and being measured on acquisition efficiency.
- Hands-on full-funnel expertise across creative, channel buying, landing pages, offers, and analytics.
- Practical experience using LLMs and generative creative tools for production, analysis, and optimization.
- Ability to coach early-career teammates and work effectively across teams and time zones.
- Willingness to work from the Center City Philadelphia office at least 3 times per week.
Culture & Benefits
- Small, high-ownership pod focused on measurable outcomes rather than activity.
- Fast test, measure, iterate, and scale operating model.
- Direct, frequent, two-way feedback and hands-on coaching.
- AI-first working environment with opportunities to travel internationally and collaborate with global colleagues.
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