3 дня назад
Growth Marketing
150 000$
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Growth Marketing (LegalTech): Owning and scaling paid advertising, conferences, affiliate and partnership programs, and customer referrals for legal time-tracking software with an accent on measurable acquisition channels and pipeline contribution. Focus on optimizing channel economics, reallocating spend based on performance, using AI tools to scale execution, and partnering with sales and engineering in an onsite startup environment.
Location: Onsite in New York City, Monday through Friday
Salary: Up to $150,000 base; up to $220,000 OTE
Company
Seed-funded legal technology company building time-tracking software for law firms that captures billable activity, drafts time entries, and integrates with billing systems.
What you will do
- Own growth channels end to end, including paid social, conferences and events, affiliate and partnership programs, and customer referrals.
- Manage Meta and LinkedIn advertising, including the existing agency relationship or a transition to in-house execution.
- Build and scale affiliate, partnership, and customer referral engines.
- Define and track channel metrics such as cost per click, referral economics, and pipeline contribution.
- Diagnose channel performance, reallocate spend, and report growth results to the founders.
- Use AI tools to scale execution, including search optimization, and collaborate with sales and engineering.
Requirements
- 4–7 years of growth marketing experience, preferably at an early-stage startup.
- Hands-on ownership of Meta and LinkedIn paid advertising with measurable results.
- Experience building or operating affiliate, partnership, and customer referral programs.
- Strong command of marketing metrics and experience owning channels and pipeline at a B2B company.
- Clear, professional writing and the ability to engage professional-services audiences.
- Ability to work onsite in New York City Monday through Friday and willingness to handle tactical work without a team to delegate to.
Nice to have
- Conference or event marketing experience.
- Early-stage startup experience.
Culture & Benefits
- Work in person with a small team in downtown Manhattan.
- Collaborate directly with the founding team, sales, and engineering.
- Individual-contributor role with no direct reports and ownership across the full growth function.
- Opportunity to shape the growth function as the company scales.
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