Public Relations & Influencer Manager

Location: Full-time, in-office position in Atlanta, Georgia, United States

Company

Integrated marketing services company providing in-house solutions from ideation through execution, including public relations, communications, social media, creative, and related marketing services.

What you will do

• Develop and execute PR programs aligned with client marketing, communications, and business objectives.
• Identify newsworthy stories, build media lists, and pitch local, regional, national, trade, business, consumer, and lifestyle media.
• Build relationships with journalists, editors, producers, podcast hosts, freelancers, influencers, and creators.
• Write press releases, pitches, media alerts, talking points, biographies, contributed articles, award submissions, and briefing materials.
• Coordinate influencer outreach, product seeding, events, partnerships, content collaborations, and creator briefs.
• Collaborate with social media and creative teams on cross-channel campaigns, photography, graphics, video, reels, and short-form content.

Requirements

• Bachelor’s degree in public relations, communications, journalism, marketing, digital media, advertising, or a related field preferred; equivalent education and experience considered.
• At least 2 years of professional experience in public relations, social media, communications, or integrated marketing.
• Professional experience in both public relations or media relations and social media strategy required.
• Strong writing, storytelling, media relations, influencer relationship management, and communication skills.
• Ability to work full-time in the Atlanta office is required.

Nice to have

• Agency experience.
• Continuing education, certifications, or specialized training in social media, digital marketing, analytics, content strategy, or AI-enabled communications tools.

Culture & Benefits

• Work within an integrated marketing services environment with PR, social media, creative, paid media, and other specialists.
• Opportunities to work across earned, owned, shared, and social communication channels.
• Equal employment opportunity and anti-discrimination policy covering employment terms and conditions.