Creative Team Lead (AI & Performance Marketing)

Location: Remote in Hungary

Company

hirify.global is a global IT marketing company delivering scalable customer acquisition solutions for B2C clients through digital marketing, IT, design, AI-driven analytics, proprietary MarTech, and sales consulting.

What you will do

• Lead, mentor, and scale a team of 3 to 6 AI-driven Creative Designers.
• Own production flow, task distribution, capacity planning, quality control, and deadlines.
• Set creative direction for concepts, hooks, visual angles, and performance marketing campaigns.
• Build the creative testing loop by tracking winners, analyzing failures, and using performance data for new iterations.
• Research AI models and tools, run R&D, and maintain prompt and style libraries.
• Partner with the Generative AI Pipeline Engineer and cross-functional teams to develop creative workflows, automation, and campaign assets.

Requirements

• 5+ years of experience leading creative or design teams in digital marketing.
• Strong leadership, problem-solving, project management, quality control, and deadline management skills.
• Strong visual craft across composition, lighting, color, typography, and anatomy.
• Proficiency in Figma and Adobe Creative Suite, with the ability to connect AI outputs to traditional design pipelines.
• Hands-on experience with modern AI image platforms such as Figma Weave, Higgsfield, Magnific, Runway, or similar, including creating photorealistic visuals and correcting artifacts.
• Understanding of static ad creatives for Google, Meta, and other paid channels, including how creative decisions affect CTR, CPA, and conversion rate. Fluent spoken and written English required.

Nice to have

• Portfolio of performance marketing creatives and AI-generated photorealistic work with measurable results.
• Experience in high-CPA verticals such as home improvement, insurance, health, legal, or finance.
• Experience creating visuals for North American audiences.
• Understanding of how static visuals feed video production pipelines.

Culture & Benefits

• Fully remote work with flexibility to choose a productive working environment.
• Paid vacations and unlimited sick days.
• Learning support through books, workshops, conferences, and other opportunities.
• Home-office equipment and furniture expenses covered.
• Medical insurance costs and a flexible fitness allowance covered.