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10 дней назад

Global Retail Marketing Strategy Leader, Consumer and Gaming

175 620 - 247 930$
Формат работы
hybrid
Тип работы
fulltime
Грейд
senior
Английский
b2
Страна
US
Вакансия из списка Hirify.GlobalВакансия из Hirify Global, списка международных tech-компаний
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Описание вакансии

Текст:
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TL;DR
Global Retail Marketing Strategy Leader, Consumer and Gaming (Retail Marketing): Defining and orchestrating global retail marketing strategies, scalable programs, and omnichannel campaigns across Intel's strategic retail partners with an accent on shopper engagement, regional activation, and measurable business growth. Focus on building retail playbooks, optimizing marketing ROI through KPI frameworks, and aligning global, regional, brand, analytics, and retail account teams.

Location: Hybrid role based at an hirify.global site in Hillsboro, Oregon, with additional US locations in Folsom, California, and Austin, Texas. Travel is approximately 30–40% during peak periods and 10–20% otherwise.

Annual salary: $175,620–$247,930 USD

Company

hirify.global develops semiconductor and computing technologies serving consumer, business, and gaming markets.

What you will do

  • Define global retail marketing priorities for strategic accounts, product roadmaps, and go-to-market plans.
  • Develop scalable retail marketing frameworks, playbooks, toolkits, and best practices for regional teams.
  • Shape omnichannel programs across in-store, digital, e-commerce, retail media, shopper marketing, advocacy, and experiential channels.
  • Partner with regional marketers and retail account teams to adapt global campaigns to local shopper and retailer needs.
  • Lead retail pilot programs, Retail Executive Connection and CES marketing efforts, and measurement of program activation and ROI.
  • Establish KPIs, analyze shopper and campaign performance, and recommend improvements to marketing effectiveness and investment.

Requirements

  • Bachelor’s degree in Marketing, Business Administration, Communications, or a related field.
  • 7+ years of experience in retail marketing, brand management, or channel marketing.
  • Expertise in developing and executing omnichannel campaigns across in-store, online, and digital channels.
  • Experience building relationships with retail partners and stakeholders.
  • Proficiency in tracking and analyzing marketing KPIs to guide strategy and continuous improvement.
  • Ability to travel approximately 30–40% during peak periods and 10–20% otherwise.

Nice to have

  • Master’s degree in Marketing, Business Administration, or a related field.
  • Experience managing co-marketing initiatives, joint campaigns, and brand activations with retail partners.
  • Strong analytical, strategic thinking, project management, communication, and stakeholder-influence skills.
  • Experience creating impactful customer experiences in retail environments.

Culture & Benefits

  • Hybrid work model combining on-site and off-site work.
  • Health, retirement, and vacation benefits.
  • Competitive compensation and stock bonuses.
  • Cross-functional collaboration with consumer marketing, brand, measurement, regional marketing, and retail account teams.

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