5 дней назад
Sr Advisor - Integrated Marketing
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Sr Advisor - Integrated Marketing (Integrated Marketing/High-Capacity Donor Strategy): Developing scalable brand expressions and multichannel audience campaigns for high-capacity donors with an accent on audience insights, brand positioning, content, creative, and channel integration. Focus on leading cross-functional marketing initiatives, translating data into strategic recommendations, and measuring and optimizing campaign performance.
Location: Memphis, Tennessee, United States; hybrid work schedule based at the National Executive Office
Company
is a nonprofit organization supporting St. Jude Children's Research Hospital and its mission to cure childhood cancer.
What you will do
- Lead integrated multichannel marketing plans, annual planning, and go-to-market strategies for high-priority audiences and business objectives.
- Develop scalable brand expressions, audience journeys, marketing briefs, strategic planning documents, and go-to-market frameworks for high-capacity donors.
- Convene and guide cross-functional teams across audience insights, messaging, content, creative, channels, fundraising, and brand positioning.
- Translate research, data, organizational priorities, and audience insights into actionable strategies, business cases, and marketing narratives.
- Guide campaign execution, stakeholder alignment, reporting, measurement, and continuous optimization.
- Create and present post-campaign reports, audience trackers, KPIs, and performance recommendations to marketing, development, and operations leadership.
Requirements
- Bachelor's degree and at least 6 years of practical experience.
- At least 1 year of experience managing people and/or leading cross-functional teams.
- Strong working knowledge of integrated marketing, including research, channel mix methodologies, paid media, brand management, and industry practices.
- Strategic planning, analytics, problem-solving, and solution development skills.
- Ability to build relationships, influence stakeholders, gain buy-in, negotiate, and operate effectively in a heavily matrixed organization.
- Strong verbal and written communication skills, including presenting complex information clearly to senior executives.
Nice to have
- Experience developing marketing strategy for high-net-worth brands and customers.
Culture & Benefits
- Medical, dental, and vision insurance plans.
- 401(k) retirement plan with a 7% employer contribution.
- Paid time off and maternity and paternity leave.
- Infertility treatment program and adoption assistance.
- Education assistance and enterprise learning and development.
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