Manager, Global Brand Marketing (Gaming)

Location: Los Angeles, California, United States

Salary: $103,700–$140,000 per year in California at the start of employment; additional bonus, equity, and benefits may apply.

Company

hirify.global is a publishing label of Take-Two Interactive that supports Gearbox Software’s video game franchises, including Borderlands, Risk of Rain, and Tiny Tina’s Wonderlands.

What you will do

• Support global marketing strategy across audience definition, product positioning, messaging, content strategy, and go-to-market planning.
• Drive end-to-end integrated campaigns with PR, social, community, influencer, paid media, partnerships, web, and regional marketing teams.
• Coordinate with game development leads to align marketing with franchise creative vision and commercial objectives.
• Manage campaign timelines, creative briefs, approvals, agencies, asset delivery, documentation, and budgets.
• Use audience research, market insights, and player telemetry to establish KPIs, analyze results, and optimize future campaigns.
• Support annual business planning, campaign retrospectives, and process improvements.

Requirements

• Bachelor’s degree.
• 3–5 years of marketing or product management experience in gaming or entertainment.
• Experience planning and executing creative marketing programs for major gaming or entertainment brands.
• Strong organization, communication, collaboration, project ownership, critical thinking, and problem-solving skills.
• Ability to manage fast-paced campaign schedules and collaborate across departments, geographies, and time zones.

Nice to have

• Strong interest in history and aptitude for evaluating historical authenticity.

Culture & Benefits

• Collaborative environment spanning creative, studio, publishing, regional, and cross-functional teams.
• Regular employees may receive bonus and/or equity awards.
• Medical, financial, and other benefits may be included in the compensation package.
• Employment is at will, and compensation or benefit programs may be modified at the company’s discretion.