3 дня назад
Senior Performance Video Creative (AI Video)
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Senior Performance Video Creative (AI Video): Creating and shipping paid video assets for Kraken and Krak across product launches, campaigns, promotions, and always-on activity with an accent on AI-enabled production, platform-native creative, and multi-market localization. Focus on turning performance data into new hooks and concepts, building repeatable AI workflows, and producing compliant cross-format campaigns at scale.
Location: Remote in the United Kingdom, Argentina, Brazil, Bulgaria, Canada, Chile, Colombia, Cyprus, Czech Republic, Hungary, Ireland, Lithuania, Mexico, Peru, Poland, Portugal, Romania, South Africa, Spain, Sweden, Switzerland, or the United Arab Emirates
Company
is a global crypto platform offering spot trading, margin, futures, staking, and OTC services for individual and institutional clients.
What you will do
- Own paid video creative for Consumer across launches, campaigns, promotions, and always-on activity.
- Concept, produce, edit, sound-design, and ship platform-native assets for Meta, TikTok, YouTube, LinkedIn, Reddit, and X.
- Use AI-generated and AI-assisted video production, maintain current tooling, and build repeatable workflows.
- Develop culturally timely concepts, experimental creative, and reusable creative pillars.
- Version and localize video across markets, languages, formats, and regulatory requirements.
- Interpret creative test results and collaborate with Product Marketing, Performance Marketing, Compliance, and regional teams.
Requirements
- 5+ years of performance video creative experience in a high-volume in-house team or performance agency.
- Portfolio featuring paid video, full video cuts, AI-generated or AI-assisted work, and tested concepts with results.
- Strong video skills from concept development through final sound-designed cuts.
- Advanced experience with generative AI video and image tools, plus platform-native instincts across Meta, TikTok, and YouTube.
- Experience with creative testing metrics including thumb-stop rate, hook rate, CTR, CVR, CPA, and ROAS.
- Ability to work quickly within regulatory constraints and write clear scripts and on-screen text.
Nice to have
- Experience in fintech, crypto, gaming, or another regulated category.
- Strong internet and meme culture awareness with comedic instincts.
Culture & Benefits
- Remote work is available in the listed countries.
- Work with colleagues and partners from around the world.
- Creative work is developed collaboratively across marketing, compliance, product, lifecycle, social, and regional teams.
- Applications are accepted on an ongoing basis unless a specific deadline is stated.
Hiring process
- Job-related skills or work-style assessments may be requested.
- Assessment results are considered alongside experience and interviews.
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