Growth Marketing Manager (AI)

Location: Hybrid in Chicago or Boston, with in-person work three days a week and commuting distance to a hub required. Relocation support may be available for moves to a company hub. Up to 20 Work from Anywhere days per year are offered as a benefit.

Salary: $93,500–$110,000 per year, plus equity.

Company

hirify.global is an intelligent travel and spend management platform that automates travel bookings, expenses, invoice processing, and related business workflows for more than 12,000 companies.

What you will do

• Manage and optimize paid search campaigns across Google Ads and Microsoft Advertising for the North American market.
• Own bid management, budget pacing, search query analysis, keyword expansion, negative keywords, and campaign efficiency.
• Create and analyze A/B tests for ad copy and landing pages, and conduct competitor and industry research.
• Report campaign performance, conversions, and monthly results to management and stakeholders.
• Partner with SEO on AEO initiatives and evaluate AI Overviews, Google AI Max, and other AI-driven search features.
• Work with Field Marketing, SDR, Paid Media, Brand, Creative, and platform partner teams to improve lead quality and pipeline.

Requirements

• 4+ years of hands-on paid search campaign management experience, in-house or at a digital agency.
• Strong working knowledge of Google Ads, including Search, Performance Max, and Remarketing, plus Google Ads Editor and/or Microsoft Advertising Editor.
• Experience managing B2B lead generation campaigns at scale and delivering against growth targets and quarterly OKRs.
• Knowledge of search query analysis, keyword optimization, match types, bidding strategies, conversion tracking, tag management, and attribution.
• Analytical proficiency with Google Analytics, Looker or similar tools, and Excel or Google Sheets.
• Ability to work in person three days per week from commuting distance of the Chicago or Boston hubs.

Nice to have

• Experience with AEO, AI answer engines, and basic SEO.
• Previous experience in B2B SaaS, a high-growth startup, travel, fintech, or expense management.
• Experience designing full-funnel B2B campaigns and using Salesforce, Marketo, or similar tools.

Culture & Benefits

• IRL-first working model with collaboration in the office three days per week.
• 20 vacation days, 12 public holidays, and paid parental leave.
• Medical, dental, vision, HSA, life, disability, and 401(k) benefits with company contributions or matching.
• Wellbeing support with therapy and coaching sessions, plus volunteer time and pet insurance discounts.
• Relocation support to company hubs, up to 20 Work from Anywhere days annually, and a paid sabbatical after five years.