8 дней назад
Principal Industry Marketing Manager (Healthcare)
159 500 - 234 500$
Мэтч & Сопровод
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Описание вакансии
Текст:
TL;DR
Principal Industry Marketing Manager (Healthcare): Developing and executing LiveRamp's go-to-market strategy for Healthcare, Auto, Telecommunications, and Entertainment with an accent on differentiated solution narratives, product commercialization, and industry-specific business value. Focus on building GTM plans, enabling sales, identifying emerging opportunities, and measuring pipeline, adoption, and revenue outcomes.
Location: Hybrid in New York or San Francisco, United States
Annual base compensation: $159,500–$234,500
Company
develops a data collaboration network that helps brands, retailers, financial services providers, and healthcare innovators improve customer insight and marketing performance.
What you will do
- Serve as a subject matter expert and strategic partner for Healthcare and additional industries including Auto, Telecommunications, and Entertainment.
- Develop differentiated solution narratives, messaging, and thought leadership content to strengthen ’s market position.
- Commercialize industry-specific products, solutions, and partnerships to drive growth, adoption, and revenue.
- Translate customer use cases and business challenges into product solutions and industry go-to-market plans.
- Educate internal teams on industry trends, market dynamics, customer needs, and competitor developments.
- Identify emerging technologies and growth opportunities, provide feedback to Product, and track solution outcomes.
Requirements
- 8+ years of experience as an adtech/martech solutions marketing leader or healthcare marketing leader.
- Experience building positioning and go-to-market strategies that accelerate product, solution, or industry growth.
- Ability to translate complex solution capabilities into clear business value and compelling customer narratives.
- Experience partnering with product management, product marketing, demand generation, sales, and sales enablement teams.
- Strong executive presence, leadership, communication, presentation, and cross-functional influence skills.
- Ability to work in a hybrid setup in New York or San Francisco.
Nice to have
- Experience building automated go-to-market workflows using AI to tailor and scale collateral production.
Culture & Benefits
- Collaborative, friendly environment with talented colleagues.
- Flexible paid time off, paid holidays, work-from-home options, and paid parental leave.
- Medical, dental, vision, life and disability insurance, employee assistance, and wellness benefits.
- 401(k) matching at a 1:1 rate up to 6% of salary.
- Office equipment and ergonomics support through the RampRemote program.
- In-person and virtual events, including game nights, happy hours, camping trips, and sports leagues.
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