9 дней назад
Associate Brand Manager (Marketing)
97 800 - 134 500$
Мэтч & Сопровод
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Описание вакансии
Текст:
TL;DR
Associate Brand Manager (Marketing): Developing long-term brand growth plans, integrated marketing campaigns, and new product pipelines for a consumer food portfolio with an accent on consumer insights, market analysis, and cross-functional activation. Focus on defining campaign KPIs, synthesizing data, managing agency partnerships, and delivering marketing projects within aggressive timelines and budgets.
Location: Camden, New Jersey 08103, United States
Salary: $97,800–$134,500 annual base salary
Company
is a food company managing a portfolio of established brands including Campbell’s, Pace, Pacific Foods, Prego, Rao’s Homemade, V8, Goldfish, Kettle Brand, Pepperidge Farm, and Snyder’s of Hanover.
What you will do
- Develop 3–5-year brand growth strategies and maintain a pipeline of products and marketing initiatives.
- Define campaign KPIs and tactics while ensuring consistent brand positioning across consumer touchpoints.
- Partner with innovation, brand operations, integrated marketing, and cross-functional teams to deliver projects on time and within budget.
- Analyze market trends, competitors, consumer insights, and data to identify opportunities and guide decisions.
- Coordinate with creative, digital, social, public relations, media, and external agency partners.
- Track business performance and recommend adjustments to maximize marketing results.
Requirements
- Bachelor’s degree in marketing, business administration, or a related field; an MBA is strongly preferred.
- At least 1 year of experience in brand management, strategic marketing, and project management.
- Strong communication, presentation, negotiation, analytical, and business skills.
- Experience collaborating with cross-functional stakeholders and external agencies.
- Ability to prioritize and execute multiple projects within tight deadlines.
- Food or consumer goods industry experience is strongly preferred.
Culture & Benefits
- Medical, dental, disability, accidental death and dismemberment, and life insurance beginning on the first day.
- 401(k) matching with immediate vesting and paid time off, holidays, and unlimited sick time.
- Access to an on-site fitness center, company store, and day care at the headquarters.
- Employee resource groups and donation and volunteer matching through the Campbell’s Cares program.
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