Brand Manager (Automotive)

Location: New York, NY, United States

Company

hirify.global is an entertainment and sports agency supporting clients across brand management, licensing, sponsorship, media, fashion, and related sectors.

What you will do

• Manage relationships with licensees, brand partners, retailers, licensors, and client stakeholders.
• Develop business tools such as product catalogs, line sheets, and event materials for licensing programs.
• Identify licensing categories and brand extension opportunities using automotive brand heritage, vehicle lineups, and enthusiast communities.
• Support licensing negotiations, sales and marketing presentations, retail placements, and direct-to-retail opportunities.
• Coordinate creative, business development, finance, and legal teams to execute brand strategies and licensing agreements.
• Oversee licensing operations, reporting, budgets, product development, and continuous process improvement.

Requirements

• Experience or understanding of automotive brands, vehicle lineups, and enthusiast communities.
• Ability to manage licensee and brand-partner relationships and support commercial negotiations.
• Experience analyzing sales forecasts, consumer trends, and retail opportunities.
• Ability to coordinate cross-functional and cross-regional teams across creative, finance, legal, and business development.
• Ability to use automated systems and software for program management and reporting.
• Ability to work from the New York, NY location.

Culture & Benefits

• Collaborative environment focused on client service and long-term brand growth.
• Work with global brand management teams operating across 20 countries.
• Exposure to licensing, strategic partnerships, joint ventures, retail, and consumer product development.
• Equal employment opportunity and reasonable accommodation for qualified individuals with disabilities.