360 Marketing Specialist (Partner & Consumer)

Location: Lisbon, Portugal; hybrid work

Company

hirify.global operates a food waste-fighting app that connects businesses with surplus food to consumers and works to reduce food waste at scale.

What you will do

• Develop and execute marketing initiatives for the Portuguese market across partner and consumer channels.
• Build relationships with key account marketing teams and deliver co-branded B2B2C campaigns.
• Support partner acquisition through retail and food-chain collaborations, B2B events, exhibitions, and employee engagement activities.
• Own the local CRM and social media calendar, delivering push, email, in-app, and social media campaigns.
• Execute consumer initiatives using brand storytelling, influencers, partnerships, and owned channels to improve conversions and balance supply.
• Measure campaign ROI, define analysis requirements with the Data team, run A/B tests, and localize marketing assets.

Requirements

• Degree in marketing, communications, business, or a comparable field.
• Previous marketing experience, ideally in an online marketplace, technology, FMCG, or food and beverage company.
• Experience across partner or trade marketing and B2C or CRM channels.
• Strong communication, negotiation, project management, and stakeholder management skills.
• Data-driven approach with experience analyzing campaign performance and optimizing strategies.
• Fluent Portuguese and English; proficiency in Microsoft Office and Google Workspace.

Nice to have

• Previous startup or scale-up experience.
• Experience with Asana, Salesforce, and Braze.
• Strong design awareness and experience creating or localizing branded marketing materials.

Culture & Benefits

• Mission-driven work focused on reducing food waste and creating impact at scale.
• International, collaborative, and fast-moving working environment with opportunities for professional development.
• Flexible working hours and autonomy in organizing work.
• Fully paid health insurance.
• Five additional holidays beyond the mandatory 22 days and four additional weeks of paid parental leave.
• Pet-friendly central Lisbon office with coffee, snacks, fresh fruit, and occasional company-sponsored gatherings.