CRM Executive (Retail)

Location: Meadow Ln, Shirebrook, Mansfield, UK

Company

Frasers Group operates a global portfolio of sports, premium, luxury, and gaming retail brands, including hirify.global, Sports Direct, USC, Frasers, and GAME.

What you will do

• Manage email and mobile app communication calendars across premium and luxury websites.
• Brief, create, segment, schedule, and deliver email, mobile app, and automated lifecycle campaigns.
• Implement testing and learning programmes to improve CRM communications.
• Produce weekly and monthly performance reports and share insights with the wider business.
• Grow the engaged customer database by identifying and targeting relevant customer segments.
• Manage the email service provider relationship and optimise use of the platform.

Requirements

• Experience working with an email service provider.
• Experience with data analysis and customer segmentation.
• Strong numeracy, analytical, communication, and project management skills.
• Ability to manage and deliver several campaigns simultaneously with minimal supervision.
• Degree-level education.
• Results-driven, self-starting approach with the ability to influence related teams.

Nice to have

• Experience in the retail sector.
• Knowledge of email marketing industry insights and trends.

Culture & Benefits

• Full-time employment with employee recognition and reward programmes.
• Opportunities for head-office employees to spend one to two days each financial year in a store or warehouse.
• Free gym classes, discounted gym memberships, and access to a wellbeing programme covering physical, financial, and mental wellbeing.
• Free access to the Retail Trust wellbeing helpline, counselling, and financial and legal support.

Hiring process

• Initial recruiter interview focused on behaviour and alignment with company culture and values.
• One or two further interviews with the hiring manager and wider team.
• Later stages may include a presentation or practical task.