Marketing Manager - Germline

Location: Chicago, United States

Salary: $90,000–$130,000 per year in the U.S.; the range may vary by location, qualifications, and experience.

Company

hirify.global develops an AI-enabled precision medicine platform that connects real-world evidence with clinical insights to support treatment decisions.

What you will do

• Execute downstream go-to-market campaigns supporting adoption of hereditary screening tools and point-of-care germline workflows.
• Create HCP and patient-facing collateral, including sell sheets, pitch decks, white papers, education guides, and digital portal assets.
• Partner with digital marketing teams to improve clinician portals, genetic counseling integration, and the online patient experience.
• Equip sales representatives with sales aids, objection-handling tools, competitive materials, and product-positioning training.
• Gather field insights from sales representatives and medical science liaisons and refine commercial messaging.
• Coordinate cross-functional reviews, congress strategy, KOL initiatives, and educational webinars.

Requirements

• Bachelor’s degree in life sciences, marketing, communications, or a related field.
• 4–7+ years of downstream product marketing experience in healthcare, clinical diagnostics, or life sciences.
• Understanding of next-generation sequencing, cancer genomics, or hereditary cancer testing concepts.
• Experience launching marketing collateral and executing multi-channel go-to-market campaigns.
• Ability to manage projects across technical, medical, legal, regulatory, and commercial teams.
• Ability to simplify complex genomic data into clear, persuasive clinical narratives and use CRM, automation, and AI-driven workflow tools.

Nice to have

• Experience supporting oncology and genetics conferences such as ACMG, NSGC, or ASCO.
• Experience with key opinion leader engagement and educational webinars.

Culture & Benefits

• Cross-functional collaboration with Medical Affairs, Product, Sales, R&D, Genetic Counseling, Legal, Compliance, and Regulatory teams.
• Promotional materials are reviewed against CLIA, CAP, and FDA compliance standards.
• Benefits may include incentive compensation, restricted stock units, medical benefits, and other benefits depending on the position.