Content Strategy Manager (AI)

Location: Fully remote from AL, AK, AR, AZ, DE, FL, GA, IA, ID, IL, IN, LA, KS, KY, ME, MI, MO, MS, MT, NC, ND, NE, NH, NM, NV, OH, OK, PA, SC, SD, TN, TX, UT, VA, WI, WV, or WY. Remote work is not permitted from CA, CO, CT, HI, MA, MD, MN, NJ, NY, OR, RI, VT, WA, or internationally. No relocation, visa sponsorship, or visa transfer is available.

Salary: $51.05–$76.60 per hour.

Company

Advocate Health is a large nonprofit integrated health system operating hospitals, care locations, clinical research programs, and healthcare brands across the United States.

What you will do

• Develop and execute data-driven branded content strategies for corporate storytelling, consumer marketing, and health and wellness content.
• Establish enterprise messaging architecture, content principles, copy style guidelines, and editorial standards.
• Build digital service-line content strategies across multiple regional healthcare websites.
• Oversee website content migrations, digital platform integrations, and alignment with the enterprise digital roadmap.
• Lead the creation and adoption of content models, user-journey taxonomies, and frameworks that support AI tools and other service channels.
• Coordinate editorial planning, measure strategy effectiveness, and collaborate with cross-functional partners and subject matter experts.

Requirements

• Bachelor’s degree in marketing, journalism, or a related field.
• Typically 7 years of experience developing and implementing content strategy, managing editorial production, and leading content creators and editorial calendars.
• Strong written and oral communication, storytelling, organizational, problem-solving, and collaboration skills.
• Experience producing high-quality content for diverse channels and audiences in a fast-paced environment.
• Knowledge of corporate marketing and communications, including brand, digital, social, media, and public affairs.
• Occasional travel is required.

Culture & Benefits

• Full-time employment with benefits eligibility and a 40-hour work week.
• Medical, dental, vision, life, disability, and flexible spending benefits.
• Paid time off, parental leave, adoption assistance, and retirement plans with employer matching.
• Educational assistance and career development programs.
• Performance-based annual increases and incentive pay for select positions.