12 Month FTC Marketing Manager (FMCG)

Location: Bracknell, UK; hybrid with one day per week in the office

Salary: £65,000 per year

Company

Global consumer healthcare and cosmetics brand with a recognised portfolio and a key UK growth market.

What you will do

• Develop and execute UK marketing strategies and annual plans, adapting global brand strategy to local consumer and market needs.
• Analyse consumer, category, competitor, media, and market performance and turn insights into commercial actions.
• Support portfolio strategy, including range, channel, pricing, innovation, and new product development decisions.
• Build local activation plans, full-funnel media plans, and consistent brand messaging across key touchpoints.
• Develop retailer sell-in presentations for new and existing products and represent the UK market to regional and global teams.
• Manage pack artwork, regulatory requirements, and cross-functional delivery against revenue, market share, and innovation targets.

Requirements

• Strong experience in FMCG brand or consumer marketing, ideally at Senior Brand Manager level or equivalent.
• Solid understanding of the 4Ps and experience delivering local market plans and activations.
• Experience managing a broad brand or portfolio rather than a single product.
• Experience working with retailers and presenting to senior commercial stakeholders.
• Strong analytical, commercial, influencing, and stakeholder-management skills.
• Availability for a 12-month maternity-cover contract based in Bracknell with one office day per week.

Nice to have

• Experience directly owning or influencing innovation and new product development.
• Entrepreneurial mindset and confidence working autonomously in a lean team.

Culture & Benefits

• Broad ownership across the UK brand portfolio and consumer journey.
• Lean, entrepreneurial working environment with autonomy and visibility with senior leadership.
• Opportunity to influence local activation, media, innovation, portfolio development, and retailer engagement.

Hiring process

• Start date: ASAP, with a November start indicated in the posting.